Pink Shell Studio | UGC Agency

We’re Sheri & Harry - the duo behind Pink Shell Studios 🎥✨ A boutique creative studio specialising in creator-led content & UGC for organic and paid social - powered by our 20K-strong creator network we’ve been building since 2013. With 13+ years’ experience (10+ in top London agencies), we bring big-agency strategy, without the big-agency red tape - fast, flexible, and built for the pace of social. We’ve produced content for goliaths like Starbucks, Coca-Cola, Nestlé & Rightmove - as well as countless DTC & indie brands ready to scale, including Who Gives a Crap & Loop Earplugs. Talk to us about: ✅Content produced by us (male, female & couple UGC) ✅Content starring other creators (creator sourcing & management at scale) ✅ Creative strategy & process We handle everything: strategy → concepting → creator sourcing → production → final edit So you can stop guessing and start scaling. 📩 Let’s talk: hello@pinkshellstudio.com 💻 Our work: pinkshellstudio.com #UGCContent #UGCCreator #SocialMediaMarketing #Paidsocial #CreativeStrategy #UGC #UKUGC #UGCUK

IS THIS YOU? Looking for a UK UGC creator for an ongoing retainer with an eSIM brand - we need someone who has lots of travel b-roll, lots of personality and can also talk about family travel occasionally - most briefs would be about general travel/events and some briefs will ask you to talk about family/kids travel. #ugc #ukugc #ugcuk #ugcopportunity #creatorneeded

Family/Parent UGC creators needed (UK, US, Canada, France, Germany, Italy, LATAM + MENA) for work with a global eSIM brand. Travel b-roll, VO + confident talking to camera. Kids featured would be great but not a requirement. Please leave your portfolio below 👇 #UGCneeded #creatoropportunity #ugcopportunity

We are recruiting for a HUGE UGC project for a global travel brand - we need creators from the UK, US, Canada, Italy, France, Germany, Central & South America, the UAE & Saudi Arabia! We are building out an always-on UGC network for this brand & so this is an opportunity to bag a retainer! Please like, share & if you're interested, let us know here: pinkshellstudio.com/creators #ugc #ugcopportunity #ugccommunity #creatorsneeded

LONDON & SURROUNDING UGC CREATORS! Are you willing to travel to Windsor for an event on 20th December? We're looking for a creator to go to the event and interview members of the public at the event (think fun, christmassy, family orientated event & a cute montage of happy people) Well paid! Please get in touch! #ugc #ukugc #ugcuk #londoncreator #ugccommunity #ugcopportunity #ugccreator

Love closing out our week with a brand telling us our video achieved an unheard of 8.17% CTR for them 🔥 #ugcuk #ugc #UGCcreator #ugccommunity

UGC CREATORS IN/NEAR WINDSOR - get in touch, we have a paid opportunity to create content at a fun local event - we want to hear from families, couples & solo people who could involve a friend or two. #ugccommunity #ukugc #ugcuk #creatoropportunity

@thecandidugc 100% agree

Everyone talks about consistency. About showing up every day. About routines, systems, and structure. But some of us don’t work that way. Some of us create in cycles - bursts of energy, followed by quiet. We disappear, recharge, then come back swinging. We’re not lazy. We’re not unmotivated. We’re just the Type C creators/people. The ones who thrive in chaos, crash, then rise again. 🧼We clean our space one day and create from the mess the next. 🥗We eat clean all week and have ice cream at 2 a.m. 👩‍💻We overdeliver on projects, then need a week to feel like ourselves again. And that’s okay 🫶🏻 Consistency isn’t the only way to be committed. Some of us show up deeply - just not daily.✨ #ugc #ugccreator #ugccommunity #mindset

@ugccohort We specialise in couples content 😌 pinkshellstudio.com/ugc-portfolio

✨ COUPLES WANTED – FRAGRANCE CAMPAIGN We’re looking for creative couples who can show chemistry & romance on camera 💞 💰 Paid collabs 📅 Long-term opportunities Repost + Comment “PERFUME” to apply! #UGC #UGCcreator #ugccommunity #CouplesContent

Brands! The more feedback you give, the better your ads perform. Vague feedback = vague results. Be clear. Be specific. Give creators the best chance at success. If you don't know what's working, we don't either! #ugccommunity #ugctips #paidsocial

One thing we've learnt this year: Someone is looking for a creator exactly like you right now. They can’t find you if you don’t post. Every time we take a break from posting on X our inbounds go down. So, creators, keep posting! #ugccommunity #ugc

@UGCWolfpack Absolutely mental and literally exploitation

@ukugccouple There we go they just came back with the max budget of $300 for 108 b- roll shots

Stop thinking your rate is “just for your time to film.” It’s for your time and your: Client comms Pre-production Editing Downtime Skills you’ve built for years £150/video is a BARE MINIMUM, not a goal. #ugccommunity #ugcuk #ukugc #ugc

Good god, at a bare minimum 1.5k - I can imagine all the different set ups, costume etc… it would take days plus all the time to sort through, label and package the footage. Then there’s a the actual value to the brand to consider in the pricing - like how many ads and how much money can 108 b-roll shots make for them? Usage would be on top. Let me guess they want to pay about 10p for all of this?

@ukugccouple How much would you charge for 108 b-roll shots? The latest to come through my inbox

Things you should ALWAYS ask for in a #UGC brief: ✅ Ad objective + set-up (e.g. reach new people vs convert warm audiences) ✅ Target audience ✅ Top performing USPs ✅ Top performing Hooks No one can create a killer ad from “just be creative” alone. #ugccommunity #ukugc

Most “cheap” UGC ends up expensive for brands. Low fees = low effort = low performance. Paying for quality once is cheaper than running bad ads for months. #ugc #ugccommunity

Monday motivation: Your next big opportunity could be: 💌 One email away 💬 One DM away 🎥 One video away Keep going. You’ve got this ✨ #ugccommunity #ugc

I always say comments like this say MUCH more about the person commenting than the person they're commenting about. I think she is projecting her own insecurities onto you because what she is saying is just objectively untrue but she's so wrapped up in what she personally thinks is right/wrong or beautiful/ugly based on the standards she holds for herself because of her own insecurities that she can't fathom anyone outside of those narrow standards doing a public facing job.

Trolls 🧌 honestly never ceases to amaze me how someone can sit and type out comments like this 😂 some people are wild! 🤯 #ugc #ugcuk

@joanna_ugc_uk Love the way you edited this

evening skincare routine☺️🌆 If you're looking for content, I've got you! ✉️ ugcjocavlan@gmail.com #ugc #ugccreator #ukugc #ukugccreator #ugcuk

Love it when a client let's us run with a slightly more risky concept! They came to us with a spark of an idea, we ran a mile with it and it's definitiely caught attention on TikTok 😂 #ugcexample #ugc #coupleugc #ugccouple #ugcuk #ugccommunity

A #UGC ad with 1M views but no clicks isn’t a win. We need focus on creating content that drives CTR & conversions. The problem is that we can't see the data unless brands share it! We need more brand transparency to create for results, not vanity metrics. #ugccommunity