Bonsai Creative

Confirmed: one of us is the Mariah Carey (@MariahCarey) of podcasting. The other two are negotiating the rider.😂apple.co/3OPQ1zT #PodcastClips #FilmPodcast

The Michael Jackson biopic was projected at $40-50M opening. The market answered with something more. The marketing campaign barely showed us anything — which is why we think it worked.🎙️ open.spotify.com/episode/2NrgE9… #BoxOffice #FilmMarketing

Skip the gym. Watch The Napa Boys (@thenapaboys). Drink red wine. Abs. We've consulted no doctors and we feel fantastic.🎙️ youtu.be/DY0cjEGWn2Q #IndieFilm #Comedy

Tech Bros try to argue that the liner notes inside Spotify are "the same" as the booklet inside a CD case. They are not. The booklet remembers your fingerprints.🎙️ apple.co/3OPQ1zT #PhysicalMedia #Storytelling

Three rules of the interest tentpole era: 1. Studios make what's trending in search. 2. Social media picks which films "matter." 3. Bad press doesn't kill these films — it sells them. The slate isn't picking us. The algorithm is. open.spotify.com/episode/2NrgE9… #FilmIndustry #Filmmaking

A posture is becoming common in influence-roles: "I made the best call I could. Why would I apologize?" It's not the absence of error — it's the absence of self-correction. What's the cost to society? Journalists aren't off the hook, either.🤨 open.spotify.com/episode/2NrgE9… #Storytelling #Culture

"We want more indie comedy." Cool. The Napa Boys (@thenapaboys) are right there. Go watch them. Otherwise the pitch desk learns the wrong lesson and the next filmmaker gets "we love it, but we don't see the audience." youtu.be/DY0cjEGWn2Q #IndieFilm #Filmmaking

Drop a 1950s moviegoer into John Wick and you'd need an ambulance. We've been training our threshold for seventy years and calling the result "art."🎙️ open.spotify.com/show/3lloxKH7d… #Filmmaking #IndieFilm

You can disagree with the man and still respect the producer. We talk on why "I refuse to credit anything they made" is its own kind of dishonesty.🎙️ youtu.be/DY0cjEGWn2Q #Storytelling #Creators

"What if the hero is actually wrong?" is a great first beat of a movie. The problem is when it's also the last one.🎙️ open.spotify.com/episode/2NrgE9… #Screenwriting #Filmmaking

@flameinurheart ☝🏽☝🏽☝🏽

Independent filmmakers are facing an unprecedented challenge as Hollywood shifts toward "interest tent poles" (movies designed to capitalize on social interest). This conversation reveals how major studios are commoditizing nostalgia by recycling beloved IP without capturing the soul that made original films special, leaving audiences craving genuine comedy and meaningful narratives. And, in the second half, we give you the future of comedy @thenapaboys — enjoy! #MAKEIT

Independent filmmakers are facing an unprecedented challenge as Hollywood shifts toward "interest tent poles" (movies designed to capitalize on social interest). This conversation reveals how major studios are commoditizing nostalgia by recycling beloved IP without capturing the soul that made original films special, leaving audiences craving genuine comedy and meaningful narratives. And, in the second half, we give you the future of comedy @thenapaboys — enjoy! #MAKEIT

Hollywood doesn't greenlight stories anymore — it greenlights search trends. Chris is calling them "interest tentpoles." New ep with The Napa Boys creators on what nostalgia costs when the algorithm picks the slate.open.spotify.com/show/3lloxKH7d… #Filmmaking #IndieFilm #Hollywood

@_MAKEITPodcast @thenapaboys 💪🏽💪🏽💪🏽

Audiences keep telling pollsters they want horror. The polls keep saying what they actually need is comedy. Studios keep greenlighting whatever's trending on Google. New ep with The Napa Boys (@thenapaboys) on the math that's broken. youtu.be/DY0cjEGWn2Q #Filmmaking #IndieFilm #Hollywood

Some crew have artistic magic. Some bring granola bars. Both end up in the next movie. Motke Dapp (@motke) on why attitude is its own kind of talent. Full ep → youtu.be/LVIoCQBIMLg #Filmmaking #IndieFilm

If a near-stranger promises to open every Hollywood door for your film, they probably can't. Motke Dapp (@motke) on the screening that wasn't, and what he learned from it. Full ep → youtu.be/LVIoCQBIMLg #Filmmaking #IndieFilm

Talent gets you to the table. Notoriety hands you the menu. New episode is up. apple.co/4d6uufo

Trolls throw knives. Critics start conversations. Don't confuse the two — but don't ignore them either. New short clip on reading your own Letterboxd reviews → #Filmmaking #IndieFilm open.spotify.com/show/3lloxKH7d…

@_MAKEITPodcast Reel Q&A 🔥🔥🔥

Three things we kept circling on this Q&A: core values shape how you collaborate, posters do most of your marketing whether you like it or not, and the MJ biopic is a $50M lesson in locking the script first. Reel is up. #Filmmaking #IndieFilm #Producer Apple Podcasts → apple.co/4hJDqI6