michelleswan

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michelleswan

michelleswan

@michelleswan

Tercera partner, advisor and marketing and communications strategist. Mom of 3, book addict, who desperately misses travel.

North Carolina, USA Entrou em Ağustos 2008
312 Seguindo392 Seguidores
michelleswan
michelleswan@michelleswan·
I chatted with John Moore at @TechTarget about the top challenges that CIOs will face this year. Zero-trust security will be essential to thwart bad actors using AI to stage sophisticated identity-based attacks. techtarget.com/searchcio/tip/…
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michelleswan
michelleswan@michelleswan·
I spoke with @jm0ore about the opportunities for service providers in 2024. The consultancies that help companies navigate AI and differentiate between genuine capabilities and marketing hype will come out on top. techtarget.com/searchitchanne…
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michelleswan
michelleswan@michelleswan·
I’ve noticed a growing trend in board meetings to relegate marketing to a single metric — pipeline. Yes, that's very important. But marketing adds value in so many other ways. Don't sell it short in your next board meeting.
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Hakkoda
Hakkoda@the_hakkoda·
From hanging out with Data Heroes to winning Snowflake Americas Innovation Partner of the Year ❄️, our participation at this year's Snowflake Summit has been a success so far! #snowflakesummit 2023 #dataheroes
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Harry Stebbings
Harry Stebbings@HarryStebbings·
The biggest companies to be built in AI over the next 24 months will be services companies helping the largest enterprise in the world implement and adopt AI internally.
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michelleswan
michelleswan@michelleswan·
Is it bad that I secretly judge people who still use Sharepoint and attached MS Word docs that I need to download?
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diginomica
diginomica@diginomica·
Software ecosystems are all the rage - and for good reasons. Cameron Lackpour of @BDAexperts explores the benefits of streamlined integration, expanded reach and the unlimited growth opportunities an ecosystem can bring. #SplashDC buff.ly/3MVcoAr
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michelleswan
michelleswan@michelleswan·
Facts that make you go hmmmm...If the internet were a country, it would be the 6th largest carbon emitter
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michelleswan
michelleswan@michelleswan·
Mind blowing conversation in today's CMO Coffee Talk about the impact AI will have on marketing. Game changer. Thank you @paulroetzer!
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michelleswan
michelleswan@michelleswan·
"There are plenty of places to be aspirational in your marketing; positioning is not one of them." Truth. bit.ly/3Ip4xcj
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