Tail of Two Creatives

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People spend almost 2.5 hours per day on social. 😱 Don't treat your social media presence as an afterthought - you could be leaving 💰 on the table. #socialmedia #socialmediamarketing

Or: ✓Using persuasive design and copy to drive visitors toward completing a specific call-to-action ✓Collecting information from visitors like their names and email addresses ✓Optimizing conversions and maximizing return on investment

They act as a place for people to “land” and complete a single, laser-focused, distraction-free business objective. For example: ✓ Marketing-driven campaigns where you are driving and tracking traffic from other locations (Google Ads, Facebook, and e-mail)

💡Do you know the strategic difference between a website and a landing page? 💡 Unlike your regular website that encourages self-guided exploration, landing pages should exist as an entity within your website.

While we're here talking about #socialmediamarketing for small businesses, here is a great infographic we found about creating a social strategy for a small bus: socialmediatoday.com/news/21-secret… #SMTLive

💡Website quick tip💡 Go to your website. If your domain in the URL bar says "Not Secure," you should purchase an SSL certificate to protect you & prevent hackers from accessing sensitive information. ❌ http ✅ https #website #Security #IT

Tests happening in: ✅ Australia ✅ Brazil ✅ Canada ✅ Ireland ✅ Italy ✅ Japan ✅ New Zealand

Whether you like it or not, @Instagram is hiding like counts in several countries. cnn.com/2019/07/17/tec… #instagram #socialmedia #engagement

Happy #WorldEmojiDay ! Here's what we're all about: 👩🏻‍💻👩🏼‍💻🐶🐶📍🌎🏳️‍🌈 #digitalnomad #entrepreneurlife #LGBTQ #Travel

Evergreen content encourages better rankings and social engagement. In short – it's timeless content. 🌲 bit.ly/2yfg1aY #contentmarketing #blogging via @kinsta

Thank you to @woodbury_pride for awarding us the 2019 Rainbow Award! We're so humbled and honored to be affiliated with such a wonderful organization making incredible strides for the #LGBTQ+ community in business & beyond! #Pride

As an #LGBTQ+-owned business, it's a core mission of ours to give back to the community. We recently launched an apparel line, inclusiveapparelco.com 🏳️‍🌈. A portion of all profits given back. #HappyPrideMonth

GOOD

Thanks to the wonderful feature by @phillygaynews on how we're helping to attract #LGBTQ+-owned businesses to the NJ 'burbs with @woodbury_pride: epgn.com/news/regional/… #woodbury #visibility #DigitalMarketing

Check out our latest #Wordpress creation for a local EMS company: mlems.org! #websites #webdesign #creativity

A helpful listing of Instagram insights to help in your planning #smm socialmediatoday.com/news/30-instag…

In order to maximize your search ranking, you need links - here are some tips on how to attract backlinks to your site #SEO socialmediatoday.com/news/12-link-b…

The @foundr team is giving away some amazing prizes! vy.tc/h74Fp22

You aren’t a better person for feeling guilty or bad about yourself, just a sadder one. #youareabadass #QOTD #FridayMotivation #FridayFeeling