EngagingDev

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EngagingDev

EngagingDev

@EngagingDev

Communications Agency. Humanitarian and Development Sectors | Director @_Lisa_Ritchie_

Australia Присоединился Mayıs 2021
149 Подписки39 Подписчики
EngagingDev
EngagingDev@EngagingDev·
💡 Knowing the theme of your photos will help guide what you capture. For example, the theme for the above could be a farmer harvesting a new crop that is generating income, or an old crop that is causing the farmer to make little or no income.
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EngagingDev
EngagingDev@EngagingDev·
5️⃣ Emotions: Photos displaying emotion create connection by enabling us to empathise with the subject. E.g. A photo capturing the farmers emotions - are they happy, sad, surprised, something else?
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EngagingDev
EngagingDev@EngagingDev·
Level-up your written communications with photos! A powerful tool to pair alongside your written communications, photos taken with intention create the biggest impact. So how can make an impact with your photos? #Storytelling. Convey a story in as little as 5 photos 🧵
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EngagingDev
EngagingDev@EngagingDev·
It needs to relate to your brand and what it offers! Brand pillars really help with this 😉 So before hitting that post button, ask yourself if the content 1️⃣ Fits into any of the value categories 2️⃣ Will benefit your audience 3️⃣ Relates to your brand
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EngagingDev
EngagingDev@EngagingDev·
Ultimately value can be allocated into 3 categories: 📚 Education 🤩 Entertainment 💫 Inspiration 🛑 This does not mean you share everything you find inspirational or entertaining with your audience…
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EngagingDev
EngagingDev@EngagingDev·
These list of questions are by no means exhaustive. Figuring out your target audience is crucial for successful communications. You need to know who you are targeting in order to create content that resonates with them.
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EngagingDev
EngagingDev@EngagingDev·
🎯 How to reach them? Where do they look for information? What media do they use? Who do they trust?
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EngagingDev
EngagingDev@EngagingDev·
Our new ethics statement was inspired by the Pledge Campaign by @PhotoEthics. We want to recognise their work promoting #EthicalCommunications. We're proud to be part of a community committed to greater accountability and responsibility in this industry. #PhotoEthicsCampaign
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