Kay-Tee Olds

“It is clear that diversity in all forms including in gender and race is necessary to tell the stories of our generation in the most accurate and fair way." #entrepreneur #womeninpolitics #thefutureisfemale theguardian.com/us-news/2021/j…

"Aristotle, the world’s greatest authority on the subject, described it a little differently. In public or private, he taught, we speak for one reason: to persuade." #publicspeaking #marketing #2021 #trends cnbc.com/2021/01/12/ari…

"... many minority owners desperate for a relief loan didn’t receive one until the PPP’s last few weeks while many more white business owners were able to get loans earlier in the program." #Stimulus #Covid #Marketing #Smallbusiness ow.ly/fCqG50CYRXo

"...running a tone deaf campaign in a pandemic year can end up harming your brand and undoing all the loyalty you’ve carefully cultivated over the years." #marketing #digital bandt.com.au/top-marketing-…

ow.ly/YpKr50CDoKp #smallbusiness #womeninbusiness #marketing

"Data driven decision making has been the mantra of most good CEOs and CMOs over the better part of the last decade. They want all marketing decisions to be based on solid data, which had previously not been available, but is today in high amounts. " forbes.com/sites/georgede…

"What I lacked in financial resources, I decided to make up for in mastering knowledge that I could use to become my own marketing department." #marketing #socialmedia #smallbusiness businessinsider.com/ways-to-get-ne…

“Time and again, email has confirmed its ability to help retailers double down on highly personalized, people-based marketing efforts...Email has also emerged as the most valuable channel to achieve these goals, due to its ability to ignite engagement..." yahoo.com/lifestyle/emai…

Seven marketing trends for 2021 martechtoday.com/7-marketing-tr…

"One thing in common for sure that all these small businesses and their owners’ have is that they all have had to adjust in one way or another. " #Marketing #News #Covid #Business ow.ly/nbWu50BIMC4

“Small retailers across the country have had to get creative to keep the lights on after dealing with temporary closures... amid the coronavirus pandemic. Now they're preparing for a holiday shopping season unlike any they have ever experienced.” ow.ly/hkg450BQfT0

“...owners are still rebounding from being shut down because of the coronavirus. Despite what's happening in the world, they're choosing to expand and grow. Their hope is to see more women do the same thing.” ow.ly/CTX450BQfMg

"Keeping the doors open is the biggest challenge facing small businesses today. Approximately 60% of businesses that closed during the crisis won’t be reopening, according to Yelp’s Economic Impact Report, released in mid-September." #Marketing #News cnbc.com/2020/10/01/tip…

"The Pandoras Box that is social media has fundamentally altered our society in ways that we have yet to fully reckon — a digital ecosystem that has sprung up" #socialmedia #digital engadget.com/hitting-the-bo…

"The more time people spend on social media, the greater their mental distress...The effects that excessive social media use has on mental health and wellbeing can be blamed on the many anonymous, unsafe and negative interactions on the platforms... " ow.ly/pGfl50BqD6o

"Entire populations have been encouraged or required to stay at home...As a result, the shift of living our social lives online instead of IRL has sustained an alarming acceleration period." #Covid #Marketing #SocialMedia #Digital ow.ly/uGGG50BqD2S

"Very few of us are naturally eloquent. But in an age of disconnection — working from home, connecting with the world through a laptop camera — the ability to communicate clearly and effectively has never been more important." ow.ly/2eQF50Bgaaa