Patrick “Soul Deep” Cowherd

I'll apologize for my tone if needed, but never for the truth behind my words. When I speak it, I stand by it.

The internet is wild right now. The thought that even in death people are still talking about the man and that his political connections are the cause of his demise. Folks he was no spring chicken!!! At his age a fall and hitting his head on a pickleball surface can cause a major injury in which this particular head injury took him out. Although you don’t hear much about it, all kinds of minor injuries do occur while playing pickleball… maybe not as catastrophic as Jeff’s, but they do happen. 🤷🏾‍♂️ Now did Jeff have deep political ties? YES Did a pickleball bullet take him out? NO Did Jeff associate with questionable people? YES Did Jeff take a lot of skeletons and secrets to the grave with him? YES There are a lot of questions that will be answered soon enough that will tie a lot together, but for now let’s at least stick to the facts. To be honest I’m more worried about his protégés than anything else. Those folks are messy and have a lot of things they are hiding too. They have more than skeletons… they have cemeteries. 💀☠️🪦 All I can say is buckle up and let’s see where all this goes! TO BE CONTINUED….

@IndyJenn_ this is a fabulous and a well written article. I expected nothing less.🙌🏾 Although there is a momentarily pause… This is def far from being over. Things are ALWAYS quiet before the storm and before hidden truths are revealed. Unfortunately that man took a lot of secrets to the grave with him. Or did he?!? I believe most including Jeff hoped the truth about a lot of things would never come out. Again, I get the initial shock in all of this, but I’ve seen some fake love given by people who either didn’t like the guy or by those that know where the bones are and hope that all those secrets will be buried with him. That’s why my gut told me to stay as far away from these people along time ago. I see how they move and I was right then, and I’m right now. There are still scandalous people lurking that were mentored by him and they will be the ones also clawing at each other to be in that number one position. Dr. Dre said it in one of his songs “It’s all the same shit all across the globe, I just sit back watch the show” - The Watcher

@Tfaul4821 @DanaStorms I don’t disagree one bit!

@TheCheeragent @DanaStorms He lived a checkered past, it is what it is

Jeff Webb died today.

@DeepDiveryCheer It’s all nonsense and buffoonery! Rather than them always trying to stop things they should do more to make the industry safe. They are an organization that fraud people out of money and claiming something they are NOT!!!!

My thoughts on the nonsense (audio) Sorry for rambling 🫂

There were skills thrown that we did in the late 80s and early 90s that were changed for a reason but still cool to see. But because I didn’t see the opening of the show, I wonder if there was a disclaimer “These athletes are professional and this should not be tried at home” I can only imagine how many people that may have seen the show and are thinking, “I’m going to try this” Sometimes it’s the unintended consequences…

@TheCheeragent It did feel like that!!! I think if we’re going with American Gladiator style, then just go all in. Let me see more individual personalities or something. It doesn’t advance the sport. I asked Poodle if her 8 year old self would’ve seen it & asked to cheer…her answer was no.

Ok I’m riveted but also still don’t know how I feel about this Pro format (for commercial watchability)

@DanaStorms I did like and enjoy the full routines

It was to gimmicky for me and I don’t think it advances the sport. I felt like I was watching one of those games shows like American gladiator. Now are the athletes talented? Absolutely!!! But I just wasn’t feeling it. Not sure what I was expecting but I can tell you it wasn’t that. This is totally for marketable ability for Varsity in my opinion.

Has anyone thought what would happen if you scratched out that part of the competition waiver form where you wave your rights to have your image used during video performances or photos? Just thinking out loud here… if an athlete is not signed to an NIL or if they are, how would an organization be allowed to monetize an event without paying the athlete/s in that video, especially if they don’t consent to being filmed or photographed. I guess this might be a legitimate question for an attorney. 🤔

@DanaStorms @DeepDiveryCheer Sad state of affairs… They will squeeze every penny out of these parents.

Here’s an article that explains exactly how this relates to cheer, why this is an issue for all youth sports & how it makes sport less accessible for families. jacobin.com/2025/11/youth-… Screenshotted for those who just want the cheer highlights.

Some of y'all Industry folks out here still takin' advances, huh? Me and my team takin' real chances, uh. 💯💯💯

This is excellent news! As a person who was threatened, harassed and bullied by VARSITY, USA CHEER, USASF and ICU for attending an event over in Japan, I know exactly the tactics they put on people. Kuddos to those who stood to the 600 pound Gorilla’s openchampionshipseries.com/press/

Patrick Avard (CheerMusicPro) got my video taken down & I have a strike on my channel now. Silencing people who detail YOUR predatory behavior and call out how awful it is for a CHILD PREDATOR to have such close ties to children is insane.

Maybe seeing these highlight reels of bad people being celebrated and all gathered in the same room further lets me know how tone deaf the cheerleading industry is! Nothing and nobody could make me ever want to sit in a room with so many evil and trashy people. If you are a person that supports that shit, you are part of the problem too! You are calling people pioneers who have harmed, raped and mistreated young children and adults. Make that make sense!! But hey just gives us more to report about in the documentary. No stone will be left unturned and the underbelly of this cultish behavior will be exposed on all these weirdos!

People have asked me if I’m buying the book about the pioneers of allstar cheer. The answer is absolutely not!!! If we celebrate people who have done bad things and have put children/young adults in harms way, then we have a larger issue in allstar cheer than I thought! I’m sure there are probably a few deserving people but some of the others that I have seen… Ummmm No Thank You. TO BE CONTINUED…

Great video and information that should shared over and over again. But Im sick that even the people that mix music under his label still work beside him knowing of his checkered past! But gym owners who dont care are just a guilty for keeping him in business!🤷🏾‍♂️

Uncomfortable conversations create healthy relationships.