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Amine Obeidat
183 posts

Amine Obeidat
@aminegrows
Sharing everything about Marketing.
Switzerland 🇨🇭 Присоединился Şubat 2026
91 Подписки42 Подписчики

🚨 Someone just publicly pitched Druski a scripted heist episode based on the stolen KitKat truck. Pending permission from KitKat and Druski himself.
They said "we saw an opportunity and we took it."
The chocolate thieves probably said the same thing...
Mario Nawfal@MarioNawfal
🚨 Someone stole 413,793 KitKat bars from a truck in Europe last week. The whole shipment. Gone. Domino's response: "our thoughts and condolences to KitKat... on a completely unrelated note, we're pleased to announce our new KitKat pizza." The chocolate isn't even cold yet. @Dominos_UK
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every 10 years people rediscover that word of mouth is the most powerful marketing channel
and then immediately try to automate it and kill it
referral programs, affiliate schemes, influencer briefs all attempts to manufacture the thing that only happens organically
you can't pay someone to genuinely recommend you
you earn it by being so good that not telling someone about you feels like withholding
the brands that have the most authentic word of mouth also tend to be the ones who asked for it the least
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9M ARR 🥳
So happy!
@Chatbase is going to be a $100M ARR company.
Some days I feel it's inevitable, we're past the hardest part, it's almost too easy. Some days it feels too hard and I need a miracle.
Constantly moving between "I am a genius, how come no one is doing this" to "I don't know anything about anything".
Follow to watch the journey, you will never be this early.

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The Best Table On Money X:
- @eptwts (For X)
- @marclou (For Training)
- @nicholasnlawton (For UGC)
- @RyanClogg (For funnels)
- @MrOverpaid (For politics)
- @orangie (Crypto)
- @brezscales (For maximum larp)
- @musamanzz (For clipping)

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the agency owners who scale past £30k/month all have one thing in common
they stopped being the best person at the work
not because they got worse. because they hired people better than them at the execution and moved into the role of setting direction, selling, and building systems.
the trap is thinking your value is your skill
your value is what you build around the skill. the skill is just where you start.
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"we need to go viral"
okay. what do you want to say. why would anyone care. what are we actually offering.
"just make it viral"
this is a real conversation that happens. frequently.
virality is a distribution outcome, not a content strategy. you can't brief for it directly. you can only create the conditions.
the brands that go viral consistently have something to say. the ones that want to go viral don't.
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