StudioXAG

The world of brand experience is shifting fast. Are you ready? Our latest Futureproof Report: New Cultural Horizons is out now. Download the report now for a deep dive into the boldest shifts shaping the future: eu1.hubs.ly/H0hyCqg0

How do you spotlight an iconic design detail and translate it across a global window campaign? For @rimowa, it all started with the grooves: eu1.hubs.ly/H0h12Xz0

Our spellbinding collaboration with @LibertyLondon has been nominated for 2 WindowsWear Awards! We're delighted to be shortlisted in the Best Holiday Window and Best Use of Light categories. It's a public vote! Cast your vote here: eu1.hubs.ly/H0f-l_80

Play to win. With the gaming market set to hit 3 billion users, brands are transforming retail into futuristic playgrounds to captivate digital-first audiences. Discover how gaming is reshaping experiences in The X Press. Get your copy here: eu1.hubs.ly/H0fQg0_0

Find your quiet. In a chaotic world, consumers are turning to meditative moments and silent spaces to recharge. Brands are following suit with serene, reflective experiences. Unpack this silent revolution in The X Press. Download your copy today: eu1.hubs.ly/H0fQVhm0

Cut, paste, create. From self-expression to co-creation, new generations are remixing identity—and brands are stepping up to join them. Read about the era of curated creativity in The X Press. Download your copy here: eu1.hubs.ly/H0fQQK50

Think small, dream big. Pop-up culture is going miniature, embracing hyper-local and transportable concepts that make an outsized impact. Discover how brands are shrinking spaces while expanding possibilities in The X Press. Get your copy now: eu1.hubs.ly/H0fQcNS0

Fragrance meets innovation. Scent is transforming into a powerful sensory tool with the potential to shape spaces of the future. Brands are getting creative with innovations that go beyond the product. Read our latest article in The X Press: eu1.hubs.ly/H0fQ9V40

Read all about it! 🗞️ Our studios and workshop are abuzz with big stories and bold ideas as The X Press sparks inspiration across the team. Get your copy here: eu1.hubs.ly/H0fLgtP0

Introducing The X Press! Packed with insights, ideas, and inspiration that will shape brand experience in 2025 and beyond. Consider it your go-to guide for kicking off the year with fresh perspectives and bold ambitions. Get your copy today: eu1.hubs.ly/H0fKG9t0

How comfortable can running feel? For the @adidas Supernova launch, our team created a toolkit to answer that question. From immersive Comfort Pods to digital Shoe Finders, our guidelines ensure every touchpoint captivates, educates and intrigues: eu1.hubs.ly/H0fGSGC0

We're stepping into 2025 with a new launch for the ever-popular @Coach Pillow Tabby. Supersized, 3D-printed renderings of the bag spotlight their smooth, squeezable suppleness. Head down to Coach's Tabby Shop at Selfridges Trafford, Manchester to check them out.

Feeling the festive reds this season, we take a look back at some of our favourites, from diptyque to Christian Louboutin ❤️🎅

Bows, bows and more bows for the festive season over the years 🎀 Which is your favourite? Comment below 👇

Merry Christmas to all those who celebrate! Here are some of our favourite Christmas tree moments over the years 🎄👀

Are you ready for a break? We are. 2024 has been BIG! As we wind down for a moment of pause, we're excited for what’s to come in the new year, with a new era just over the horizon. Wishing you all a joyful holiday break, Gemma, Xavier & the StudioXAG team

Rated in the top five live experiences of the year by Campaign, our design for IKEA's Hus of FRAKTA envelops visitors in a blue checkerboard, pairing the brand's iconic blue with high fashion finishes. Discover the project here: eu1.hubs.ly/H0fvTHw0

2024 has been a big year for us 🚀 Explore what we've been up to this year in our 2024 wrap up: eu1.hubs.ly/H0ftN5-0

Drawing from our team’s strategic expertise, we combined digital experiences with tactile interiors to create a space that physically embodied Napapijri to launch the brand in the UK. 🔍 Ready to tap into creative strategy that cuts through? eu1.hubs.ly/H0fpqnf0

Celebrating 15 years of StudioXAG in style, our new studio made for the perfect event space to dance the night away, complete with brass band and, of course, a giant shiny X ✨🪩 Take a peak inside the party here: eu1.hubs.ly/H0flhLF0 #15YearsofXAG