Erik Cupsa

@KadriJibraan He’s one of my videographers, goated. He actually shot this for me haha

@swerikcodes roy schneider??

pov: you just opened an office in your dream city at 22

@kaviox_ True haha

@swerikcodes Think about that for a second. The startup founder wants an entry level job and doesn’t get it. Must not be that great of a startup, right?

First off, one thing I did before, which I really disliked, was chasing trends and content that got me views instead of being authentic. Authenticity wins in 2026. If I was starting out again I would honestly just documenting everything I’m doing, and keep spitting out different types of content until you find something that sticks. Take a look at viral vids in your niche for inspiration (don’t copy, again a mistake I made), and post once a day for 90 days.

@swerikcodes What would you advise someone who wants to build a personal brand around tech? If you were starting from 0 in 2026, how would you approach it, both content-wise and technically?

@valewnrt Yep and honestly I think the general population (outside of our ai tech bubble) is not ready for mass adoption of agents via a marketplace at this stage

@swerikcodes don't get a burnout tho, wish you all the best for PromptShop/Meuze, why did y'all pivot from a marketplace to a vertical tho? Obviously a specific vertical is more attractive, and a marketplace needs a) buyers b) sellers, right?

@valewnrt Really means a lot, will keep trying to post as often as I can

@swerikcodes please get yourself a media guy who uploads daily videos, really love your content man big inspiration

@dawbuildsthings Big time

@swerikcodes Own projects are becoming (already are?) a requirement even if you want to work for someone else:)

As a software engineer in 2026, start a startup. Best case: you make some money. Worst case: you have a project with real users that makes your resume stand out.

@SaasUniversity Honestly hiring for a junior developer is so ridiculously hard these days (I’m actively struggling to differentiate candidates for PromptShop)

@swerikcodes Because it's so easy to program something now, how much are managers actually considering this in the resume? I wonder. I guess this puts you above any junior developer with no experience, but is this really a differentiator anymore?

@valewnrt Good catch, will announce soon

@swerikcodes did y'all rebrand tho?

1.5 years ago I was 400 applications deep struggling to land any sort of software engineering job. Today I’m building a company with a professional race car driver and our logo is on his car. Crazy how fast your life can change with some hard work (and a bit of luck).

@dhruvsood05 Having my own socials was a massive advantage. Besides that I posted ugc style content on a resumax specific page, by copying TikTok’s that performed well in the niche, then ran ads with them.

@swerikcodes What are the steps you took for getting real user , marketing when you were building Resumax Ai

@dhruvsood05 This is so important

@swerikcodes and you get to learn marketing and distribution on the way

@Suyash1277768 I can tell you used Claude design haha love it

@swerikcodes True building this :) shipped-theta.vercel.app

@bryntamm Appreciate the support

@swerikcodes Love your YouTube vids and your journey

A year ago I posted this video from my dorm at McGill. I had zero mobile coding experience and genuinely no idea if it would work. I built the app Empor in 93 days, made $2,600 in the first week after launch, and won the McGill sustainability grand prize. Since then I built another app, Resumax AI, to help students build resumes that actually get them hired. We recently crossed 15,000 users and $17,000 in revenue. A couple months later I got the Amazon offer I used to dream of, and turned it down, all to build a startup with F1 driver Jack Doohan out of my own Toronto office. People always say you overestimate what you can do in a day but underestimate what you can accomplish in a year. I didn’t fully believe that until right now.

@jayyyroy Crazy throwback haha

@swerikcodes Been here since day 1. Remember your reel about your first hackathon!

Five months ago I never would’ve believed I’d be the CTO of a multi million dollar startup, opening an office in my dream city.

@KushagraGoyal67 Yessir, feel there’s way more to share here. For internships might have some spots at my startup soon 💪

@swerikcodes yo ,starting tech content here ? ps: im internship hungry

@cypherfyve Appreciate it bud, big things coming happy to be on X

@swerikcodes Being your follower for a long time