Econsultancy

Join our agentic AI webinar: Feb 6th, 9am and 4pm GMT econsultancy.com/register-digit…

Harmonising bricks and clicks: L’Occitane, All Saints and Dr. Martens on omnichannel commerce econsultancy.com/loccitane-all-…

Reducing return rate: What are the latest ecommerce strategies? econsultancy.com/ecommerce-retu…

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In praise of Marks & Spencer’s online returns UX econsultancy.com/marks-and-spen…

Five key themes from our Future of Marketing report From the challenge of cut-through to the variety of GenAI use cases, we look at key themes from our recent report. econsultancy.com/future-marketi…

AI can be “springboard for productivity” in marketing, but not if brand-building fundamentals are broken econsultancy.com/ai-brand-marke…

Eight digital and marketing trends for 2025 econsultancy.com/digital-market…

Can overnight TikTok ‘alternative’ RedNote maintain its success? econsultancy.com/tiktok-alterna…

Q&A: Curious Health’s Jaquie Pantoja on pharma marketing in 2025 econsultancy.com/pharma-marketi…

AI skills in demand as marketers wrestle with uncertainty into 2025 econsultancy.com/marketing-jobs…

Read all the pieces here: econsultancy.com/tag/2025-predi…

11. Stefan Tornquist, SVP Learning at Econsultancy, on L&D econsultancy.com/learning-devel…

🧵 Here are some of our favourite quotes, when we asked industry figures to name the big issues for brands heading into 2025 across marketing and ecommerce. 1. Andrew Hood, CEO at Lynchpin, on data & analytics econsultancy.com/marketing-meas…