Sportico

MLB justified its Polymarket deal by touting how much it would improve prediction market integrity for baseball. One catch: The deal isn't focused on the Polymarket exchange most people use. sportico.com/business/sport…

Bankers began interviewing potential bidders for Wasserman, the powerhouse sports and entertainment agency that recently rebranded to The Team, this week, two people familiar with the situation told Sportico. The sale, which is in the early stages, is generating lots of interest, one of the people said. Full story: sportico.com/business/finan…

“How do you even have a rookie card… you’re not even an athlete!” yelled Tom Brady while pulling a Logan Paul card on a livestream where Brady announced the next 10 athletes for @Fanatics Fest NYC 2026. 😂 The other athletes unveiled: Eli Manning, John Cena, The Undertaker, David Ortiz, Roger Clemens, Henrik Lundqvist, Brett Favre, Paul Pierce and Dennis Rodman.

12-SEED HIGH POINT STUNS 5-SEED WISCONSIN AND ONLY 3% OF BRACKETS REMAIN PERFECT 😱

ESPN scores a win against Troy Taylor in his defamation lawsuit. Writing that the “gist” of ESPN’s reporting last year on workplace investigations into former Stanford head football coach Troy Taylor was “substantially true,” a federal judge this week dismissed Taylor’s defamation lawsuit against ESPN. Full story: sportico.com/law/analysis/2…

.@Sportico's Invest West conference on May 6 has added @Vivek, owner of the @SacramentoKings, to its speaker lineup. Register today! sportico.com/business/finan…

Why is there a major decrease in upsets during March Madness?

🎟️🗣️ Vivek Ranadivé Joins Sportico Invest West Line Up Register now: sporticolive.com/investwest2026… Vivek has been a tech leader and innovator in Silicon Valley for more than a quarter of a century. The majority owner of the @SacramentoKings since 2013 and founder of Bow Capital, which invests in data, AI and deep-tech companies, Ranadivé is at the forefront of sports and technology.

'Invest West' New Speaker: NBA Kings Owner Vivek Ranadivé Joins Lineup  sportico.com/business/finan…

Oregon State and Washington State will share all of the units earned in the past six years by schools no longer in the Pac-12. Those payouts total roughly $7.7 million per school this year. Full story: sportico.com/leagues/colleg…

March Madness is HERE! 🤩 One of the most beautiful days in sports, we’ve picked out our six favorite Thursday games 🏀 Sportico Slate Rating: 10/10 Don’t forget to join Club Sportico’s march madness bracket challenge 👇🏽 fantasy.espn.com/games/tourname…

MLB is getting into the prediction-market business through a multi-year deal with @Polymarket.

We’re honored to announce MLB has named Polymarket as their Exclusive Prediction Market Exchange Partner. Polymarket 🤝 MLB

The projected salary cap under the pending CBA is set to exceed $10 million by the end of the agreement, per @alexaphilippou.

NFL-Backed EverPass told its customers this week that it would be the sole provider of Sunday Ticket in commercial venues after a three-year distribution deal with DirecTV. Full story: sportico.com/leagues/footba…

Frozen pasta brand Ripi doesn’t have the marketing dollars of a global company, but it’s playing the long game by getting in on the ground floor of a basketball prospect with a bright future. Full story: sportico.com/business/spons…

Meet Pasta Brand Ripi’s Lottery Ticket: Duke Recruit Deron Rippey Jr. sportico.com/business/spons…

Sporticast: The View From a $700,000 March Madness Roster sportico.com/podcasts/sport…

Breaking: EverPass Media will be the exclusive NFL Sunday Ticket provider for bars/restaurants this season, after a three-year deal with DirecTV expired without renewal. The streaming revolution has arrived for sports bars. What it means: sportico.com/leagues/footba…

NFL-Backed EverPass to Exclusively Stream Sunday Ticket in Bars sportico.com/leagues/footba…