Doc Norton

Know the problem you are solving. Make your work visible. Work together. Create simple things in small steps. Be meticulous about composition. Validate before, during, and after. Release ridiculously often. Automation over documentation. #SoftwareDevelopment

Part one of a three part series on AI docondev.com/blog/2026/3/16…

You get what you celebrate. You also get what you let slide. #Leadership #Excellence

Not every story needs to be delivered. Not every feature needs to be built. Solving the right problem matters more than completing the backlog. #KnowTheProblemYouAreSolving #SoftwareDevelopment buff.ly/ziyyodN

No trust, no candor. No candor, no clarity. No clarity, no progress. Start with psychological safety. buff.ly/2eIINmb #WorkTogether #Trust

Better conversations create better systems. #WorkTogether

Progress compounds when steps stay small. buff.ly/AuCy68p #CreateSimpleThingsInSmallSteps

Your architecture is what you’ve implemented - not what you label it, not what the autocrat of architecture put on paper, not what the magistrate of methods mandated, but whatever was actually done in the code.

The behaviors you promote set expectations. The behaviors you ignore set the culture. #Leadership #Excellence

Empowerment isn’t about gathering opinions before deciding. It’s about giving the team the authority to decide for themselves. #Leadership #Autonomy

Waiting to deliver means waiting to learn. And the longer you wait, the bigger the risk. #SoftwareDevelopment #CreateSimpleThingsInSmallSteps #ReleaseRidiculouslyOften buff.ly/jbxYO0Y

Put work on the wall and bottlenecks surface fast. #MakeWorkVisible

Great composition makes complexity manageable. #CompositionMatters

Real leadership gives people the freedom to contribute with meaning.

Obsess less over points per sprint. Look at flow instead. buff.ly/VmJmXUZ #EscapeVelocity

Clarity first, solutions second. buff.ly/LRHPKgn #KnowTheProblemYouAreSolving

Incredibly, @TrigentSoftware keeps calling - no matter how often I tell them to stop calling. I have repeatedly insisted, quite vehemently in some cases, that they cease and desist. I am curious if their data shows that harassment eventually turns into business.

Progress is easier to manage when you can see it. #MakeWorkVisible

Ship daily. Learn daily. Improve daily. #ReleaseOften

If the problem is fuzzy, the solution will be too. buff.ly/LRHPKgn #KnowTheProblemYouAreSolving

Small, simple wins compound into big results. #SimpleSteps