LayerHack

We're back!

The @LayerHack Bangkok edition is happening! 👀 Join us on November 13th for the ultimate gathering of content, marketing, growth, and design pros in Web3. PS: This isn’t a networking event. Hosted by: @kunalvg, @0xpratik, and myself. lu.ma/hdv7y26u

Would you join a small, non-tech meetup during Token2049 Singapore if organized by Layerhack? 👀 Not a networking event, but a discussion-focused 3-hour session.

Do you think a community of subject-experts can improve a project’s clarity and foster growth through collective wisdom? 💡

Read more about it here: investopedia.com/terms/w/wisdom…

Wisdom of crowds: It is the idea that suggests that crowds are collectively wiser than individual experts in problem-solving, decision-making, innovation, and prediction. By averaging the knowledge of a group, biases are reduced, leading to clearer and more reliable outcomes.

Let's learn something new today 👇

Founder House ✊

Fill in the blank: Our product/service is _____ and our USP is _____. #ProductStory

⭐️ Community feature #01 ⭐️ Layerhack @LayerHack Industry: Non-tech #Web3 If you are a non-tech web3 user, this is the perfect place to mingle with like-minded folks. Web3 designers, moderators, copywriters, marketers and agency owners hang out here and discuss growth here. If you are one of'em, join in.

Vitalik Biterin, CZ, Sreeram Kannan, Akshay BD, Stani Kulechov, Brian Armstrong, Cathie Wood, Alex Glukhovsky, Balaji, Sandeep Nailwal, Sandy Carter — You might know most of these names. All of them have created an influence with their name to strengthen the brands of the products they are developing. People choose YOU and YOUR PRODUCT when they trust you. If you are a Founder, be out there, share knowledge, and be the face of your company.

Sustainable growth requires a solid foundation beyond token incentives alone. The @cosmos ecosystem has essentially cracked the code for sustaining user retention by rewarding them retrospectively, based on their level of interaction with Cosmos-based protocols.

12/ Selling the Product to Developers: Recognizing the growing developer community as a significant market segment is important. Positioning DevRels as a central component of the GTM strategy have helped many projects. DevRel programs includes Developer Marketing, Developer Education, Developer Experience, Developer Success, and Community building.

11/ Incentivized referrals programs: Referral programs where users are rewarded with tokens or points for bringing in new users or contributing to the growth of the ecosystem.

A Go-To-Market strategy is not only about marketing. It involves coordinating the efforts of the people who create the product, sell it, promote it, and help users use it. Here are some potential GTM strategies with a focus on Web3 🧵👇