AMS Review

Good to know about AMS Review – Insights and Metrics Official Publication of the Academy of Marketing Science Submission to first decision (median): 10 days Downloads: 296.5k (2024) Publisher: Springer Publishing model: Hybrid link.springer.com/journal/13162 #AM #Journal #academia

AMS Publication Article Title: Contingent influences of innovation characteristics and firm capabilities on early-mover advantage: A conceptual framework for high-tech environments link.springer.com/article/10.100…

AMS Publication Article Title: Securing early-mover advantage in technology markets: Insights from the field on the contingent influence of organizational will and skill Authors: Shikhar Sarin, Trina Sego, Anthony Di Benedetto, Ravindra Chitturi, Subin Im link.springer.com/article/10.100…

AMS Publication Article Title: AI washing: A conceptual exploration Authors: Samer Elhajjar, Ph.D. and Omar S. Itani, Ph.D. link.springer.com/article/10.100… #AMSReview #marketing #marketing #theory #conceptual #AMS50thAnniversary #AI #AIwashing

AMS Publication Article Title: Building on and galvanizing AMS Review’s progress Author: Sreedhar Madhavaram link.springer.com/article/10.100… #AMSReview #editorial #marketing #theory #conceptual #AMS50thAnniversary

Most accessed paper in the issue one year ago (Volume 14, Issue 3-4).🥳👏 Title: The past, present, and future of social media marketing ethics Author: Anna Granstedt Accessed: >11k link.springer.com/article/10.100… #AMS #Journal #academia #marketing #theoretical #conceptual #theory

Call for Papers: Toward a Theory of Marketing Work: Roles, Skills, and Structures in an Age of Intelligent Technologies Submission Window: August 1st, 2026 – October 1st, 2026 link.springer.com/journal/13162/… #AMS #AMSReview #Marketing #Theory #technology

Good to know about AMS Review – What we are looking for Scope: Leading journal dedicated to #conceptual and #theoretical #contributions across all sub-disciplines of #marketing. link.springer.com/journal/13162 #AMS #AMSreview #academia #marketing #theoretical #conceptual #theory

AMS Publication Article Title: The emergence and influence of the customer experience in the context of sustainable consumption Authors: Bidyut Kumer Balo, Elina Jaakkola, Majid Aleem, & Birgitta Sandberg link.springer.com/article/10.100… #AMSReview #marketing #marketing

Why theoretical and conceptual research matters? Interested in submitting to AMS Review? We welcome you to reach out or submit your high-quality conceptual and theoretical research. We look forward to shaping the future of marketing theory and conceptual scholarship together.

Good to know about AMS Review – Who’s behind the journal? Editor-in-Chief: Sreedhar Madhavaram Associate Editors: Vishag Badrinarayanan, Liliana Bove. Kaisa Koskela-Huotari Managing Editor: Laurie Marshall Section Editor: Theory + Practice Bernie Jaworski #AMS #AMSreview

AMS Publication Article Title: Introduction to Theory and Practice – Securing early-mover advantage in technology markets: Insights from the field on the contingent influence of organizational will and skill (Editorial) Authors: Bernie Jaworski link.springer.com/article/10.100…

Call for Proposals AMS Review – Sheth Foundation 2026 Doctoral Competition for Conceptual Articles (DoCCA) Submit your conceptual research proposal (5 pages), along with a cover letter (max. 1 page), by January 15, 2026. springer.com/business+%26+m…

AMS Publication Article Title: Toward a broader understanding of boomerang effects: The negative unintended consequences of poverty alleviation programs Authors: Robert Arias, Iina Ikonen, Bridget Leonard, Kristin Scott, Stephen Juma, and Aida Faber link.springer.com/article/10.100…

AMS Publication Article Title: Transformative consumer research in the new era of marketing: An introduction to the special issue Authors: Dr Eva Kipnis, Aronte Bennett, Martina Hutton, and Ron hill link.springer.com/article/10.100… #AMSReview #marketing #marketing #theory #conceptual

AMS Publication Article Title: Brand communications with self-directed negative messages: A conceptual framework and research agenda Authors: Vaishnavi Kale and Eda Sayin link.springer.com/article/10.100… #AMSReview #marketing #marketing #theory #conceptual #AMS50thAnniversary

AMS Publication Article Title: Toward networked social identity theory: Reconceptualizing social identity in the digital age Author: Brian Whelan link.springer.com/article/10.100… #AMSReview #marketing #marketing #theory #conceptual #AMS50thAnniversary #social #identity #digital

Good to know about AMS Review – Overview AMS Review is focused exclusively on conceptual and theoretical contributions that advance our understanding of marketing and all sub-disciplines in marketing. link.springer.com/journal/13162

AMS Publication Title: Commentary: Towards a theory of sustainability and sustainable marketing Author: Helge Löbler