Kate Campbell

After the longest January on record, happy February!

Things I didn't predict for myself in 2025 - following every single piece of the white house news - re-engaging on X again - rooting for TikTok - going to bed at 8pm with the kids

@JennyGardynski Especially that one

👀 I always geek out over B2B SaaS ads in the wild - especially when they’re in my hood & for brands I once represented in my agency days!

How to create a successful PR plan: hubs.la/Q02DpV1g0 by @BostonKate

Congrats to @yorkgrowth portfolio company @CyberhavenInc on their Series C fundraise from some amazing investors. @CyberhavenInc was our first investment out of the @yorkgrowth fund.

@realBrookNash The thud of media coverage clipbooks

Tell me how many years of marketing experience you have without telling me how many years of marketing experience you have.

As a former B2B SaaS CRO ($3M-$100M ARR), I'm excited to be a panelist at the @Join_Pavilion CRO Summit in Boston tomorrow and give perspective from the current day boardroom. If you're attending, say hi! 👋 events.joinpavilion.com/cro-summit-202…

Pausing or reducing marketing is a mistake you’ll regret in next quarter’s meeting

📢 7 Steps to Successful PR Planning 📢 If you don't tell people about your company, how will anyone know about it? Even today, PR is a cornerstone of successful marketing. Here's how to get noticed by the right media and their audiences:

We’re here at #StartupMaineWeek for a panel on why Maine is a great place to build your startup!

"Our website is fine. We don't need landing pages." ❌ WRONG! ❌ hubs.la/Q02tBZDw0

🗣️ How to Create Messaging That Gets Your Startup Heard 🗣️ Messaging is the most fundamental part of marketing. If you don't know who you are, how will your audience? Here's the framework we use with our clients to build their brands and break through the noise:

💰 How to Get Your Funding News Noticed 💰 In the U.S. alone, 4,720 startups announced funding last quarter. That's over 50 a day. To stand out from the crowd, follow these 3 tips:

Landing pages help you target specific users and use cases. They're great for: 💻 Demo requests ⬇️ Content downloads 🤝 Product trial signups 📪 Newsletter subscriptions And a whole lot more. Get started building yours with these tips and tricks: hubs.la/Q02tBXvV0

For my birthday this year, happy to help fundraise for "Climb for a Cause" Can't wait to be at Fenway in 3 weeks without snow! secure.qgiv.com/event/climbfor…

We're excited to introduce the newest member of our portfolio, Völur! They're a global software company in meat industry optimization, and they just raised a $2.8 million round. hubs.ly/Q02rS7lk0

It's hard to scale a SaaS startup when capital is scarce. Building on top of a successful services business gives you a great advantage, @kyork20 says. Watch the full video here: hubs.la/Q02rnlWv0

This is so impressive out of our Ahmdedabad operations center! 👊

Every company has a purpose, the ultimate reason for their existence. When you clearly identify your purpose, or as Simon Sinek would call it, your “why?,” defining and communicating who you are and what you are trying to achieve becomes easier - and incredibly powerful.

Tonight was the @BusinessNHMag Annual Awards and @yorkgrowth and yours truly were honored! Congratulations to everyone! Thank you to my team for their commitment to our company and the startup community we support! 💯