CRTA - Canadian Resort & Travel Association ری ٹویٹ کیا

The Tourism Industry Association of Ontario (TIAO) is proud to announce the launch of Forward Motion - A Strategic Playbook for Ontario’s Tourism Industry (2025 – 2030), a forward-looking strategy that charts a bold course to drive investment, attract talent, diversify and grow markets, and strengthen Ontario’s visitor economy.
Developed through an extensive province-wide consultation process, the Playbook captures the voices and insights of Indigenous leaders, tourism businesses, regional and sectoral organizations, destination marketing organizations, educators, and government partners. The result is a shared roadmap to unlock Ontario’s full tourism potential.
The strategy is anchored by six core pillars:
🧳Attract More Visitors and Spending
🛣️Expand Transportation Infrastructure
🌟Strengthen Workforce Resilience
📈Facilitate Product Development and Capacity Investment
♻️Advance Practical Sustainability
🤝Foster Collaboration and Leadership
By 2030, the strategy aims to grow visitor spending by 4% annually, from an estimated $30.7 billion in 2025 to over $38 billion – creating 35, 000 new tourism jobs and generating an additional $1.5 billion in annual tax revenue.
Read the full press release, learn more about Ontario’s new Tourism Strategy, and access more resources at tiaontario.ca/tourismstrategy

English

















