Sim 💫

@toriluoo instagram.com/sim_onchain_/

imagine being one of the first creators making content for openclaw before it blew up. that could be you right now. and i'll pay you up to $2k/video to do it. there's an AI app about to blow up the same way. they need creators now. ~$800/mo. up to $2k in bonus. 30-60s videos. if you use AI and can yap about them on camera, this is for you. RT + drop your UGC accounts below. i'll DM everything.

I’m at the point where I’m going to the crystal shop to get some magick working in my favor

The projects growing fastest rn aren't running one brand account. They're running 5 niche pages, posting 50x a week, and letting the algo sort who cares.

@sumedha2199 Everything now feels like a pitch deck with background music 🥲

miss the days when we had organic, home-made video content on our TLs run it back 👀

There's a vast marketing industrial complex of agencies/consultants/advisors/whatever that promotes tech startups spending billions of dollars of unaccountable marketing budget. They're triggered by my anti-paid stance but here's the reality: - paid marketing is much, much worse than organic on every metric (conversion, ROI, etc) - startups work on a fast time scale and can't manage LTV/CAC correctly beyond a months timeframe - risk is asymmetric. a few bad cohorts can kill you (and btw, this has definitely happened) - the age of easy/cheap ad inventory is over. Pricing is controlled by an oligopoly, it's all being algorithmically bid up, and ROI sucks at scale - paid UA has S-curves. Early spend looks good, but plateaus and it's easy to get addicted - if your product is growing organically already, you might just be cannibalizing and pulling forward demand you'd already get anyway - high reliance on paid indicates weakness in the core product and value prop - you can't build a 100m+ DAU product with the majority coming from paid UA (it's just obv math) - going majority paid UA makes it 10x harder to raise VC capital down the line. For all the reasons on this list the main benefit of paid is simple: your agency/consultant/whatever spends money, some numbers go up, and you feel like you're doing something. It's simple to understand, you can apply it to every type of product, and every big co does it right? Billions of dollars swap hands just based on this dynamic. But for startups I argue it's the growth lever of last resort, since it's the most commoditized form of distribution -- you should try to exhaust your other ideas, invest deeper in your product, and grow based on whats unique in the ways that only your startup can grow. That way your channels are as defensible as possible, built around your killer value prop After all one day, you hit your CAC ceiling, your channel saturates, or worse, your competitors just do the same, copying your distribution strategy, dragging the whole industry into a prisoner's dilemma. When that happens, it's hard to incubate a bunch of new 0-1 channels to save your forecasts. The temptation is just to stretch payback periods, buy more, and ride it out. That's a dark path...

@0xJonnyDee @cluborange This is new👀

You've heard of fake job posts for engagement farming, but this is a new low. - Advertises a job. - You have to sign up to the platform and pay to apply. - If you don't, not considered. Imagine trying to get new users through a job posting, very poor look @cluborange.

@dorreguinho The real pattern across all of this is that distribution is becoming identity-driven. The teams that win aren’t just building products; they’re building something people want to associate with. That’s why positioning is doing more work than paid acquisition right now.

moats to build: - distribution - data - judgement - infrastructure - speed - brand - trust - quality - ROI - insight - relationships

@doodles doodle me 😊

experience unlimited creativity. makedoodles.ai

@satyaki44 link pls

Built a daily GTM × AI digest for myself: > pulls from 40 best GTM publications > surfaces the top 5 signals > synthesizes them into something actually worth reading > lands in your telegram channel every morning If you're a GTM leader, founder, or someone who wants to stay updated with AI x marketing, this is for you. Want access? Drop a comment or DM me. I'll send you the link.

@ChrisRuzArc Finalyyyy🔥

ok guys, I'm preparing something

@kashvii @AnthropicAI Send it

if anyone wants an aggregated list of resources i refer to for claudemaxxing, reply to this tweet :) it’s nothing crazy, just a database of tweets that are actually helpful

@eleesatt This kind of IRL activation builds mindshare in a way tweets never will. More of this, please.

This is localized marketing done right. They hung these angbaos on the hanging straps inside MRT carriages, exactly where your hand goes when you’re trying not to fall over. Culturally timed, physically placed where every commuter’s hand goes. It doubles as an angbao you can give someone, and it carries project info with a QR to download the app. Simple. Contextual. Memorable. The usual criticism will be “but how many people actually scan the QR?” And sure conversion rates on IRL activations aren’t going to blow your spreadsheet up. But that’s the wrong metric to apply here. Awareness is not a vanity play. It’s the missing piece for most projects in this space. We have an industry obsession with building and I get it, the tech is genuinely hard. But distribution is an afterthought for most teams. The assumption is that if the product is good enough, people will find it. They won’t. You can build the best fucking thing in the world. If no one knows it exists, it doesn’t matter. And no amount of Discord engagement or airdrop farming replaces the moment a stranger on a train picks up something, reads it, and thinks wait, what’s this? That’s awareness. That’s the beginning of everything.

Reward is the best way to retain users

a company just posted a $10k/month job where they are hiring an ai agent (not a human) and the interview process involves interviewing the agent itself the new normal?

@coldemailchris prompts

AI does 90% of our initial GTM strategy formulation all in just these 6 prompts. This has been a MASSIVE unlock for speed to winning GTM for our diverse client base. Here’s what these prompts cover: 1/ Deep Market Research Generates all key GTM-relevant information about the target company to use as foundational context 2/ TAM Mapping Identifies all relevant industries/sub-industries, along with market size, value, and growth data 3/ ICP Modeling Builds ICPs from TAM outputs, ranks segments by priority, defines ideal personas, outlines their pains/needs, and provides initial messaging angles. 4/ Company Account Sourcing Finds the best databases, directories, scrapers, and niche sources to acquire accurate company data for any targeting requirement. 5/ Targeting Keywords Generation Creates precise industry/persona keyword lists for database filtering (e.g., Apollo) that outperform broad industry filters. 6/ Messaging Creation Generates multiple email script variations—different lengths, offers, pain points, case studies, and complexity—using context from earlier prompts. Want these copy-and-paste prompts for yourself? 👉 Comment "Prompts" and I'll DM you this document + LLM project you can use to extract the AI prompts. (Must be following to receive)

you are the average of the five agents you spend the most time with

The projects that figure this out first win. not because they'll acquire more users. because they'll know which users are worth acquiring less sexy. far more useful..

This is where AI actually matters in growth. Not writing your tweets for you. Reading on-chain data. cross-referencing wallet behavior with campaign timelines. Telling you what's actually there instead of what someone hopes is there.

Everyone talks about AI in crypto marketing as a content play. Write more threads. Automate more DMs. That's the sideshow. Let me tell you what's actually useful.