Michael Mace

213 posts

Michael Mace

Michael Mace

@michaelmace

VP Market Strategy at UserTesting. Tech industry cofounder & strategist.

San Jose, CA شامل ہوئے Şubat 2009
8 فالونگ886 فالوورز
Michael Mace
Michael Mace@michaelmace·
Current productivity gains from AI are mostly from individual adoption of GenAI, a fairly mature solution. If you want to increase your company’s productivity, job one is to transfer best practices from your AI early adopters to the rest of the employees. linkedin.com/pulse/whats-re…
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Michael Mace
Michael Mace@michaelmace·
I think the evidence shows that genAI used by individual workers has accounted for up to half of US productivity growth in the last two years. I explain the math here: linkedin.com/pulse/whats-re…
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Michael Mace
Michael Mace@michaelmace·
Can we please settle the debate about AI & business productivity? The reality is it’s moving on two tracks: bottom-up use by individuals (growing fast) and top-down led by management (much slower). That’s normal for a new technology. linkedin.com/pulse/whats-re…
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Michael Mace
Michael Mace@michaelmace·
My thoughts on what generative AI is doing to the software business, and what we should do about it. Summary: design for emotion, and probably everything is obsolete. It's long read, but I hope worthwhile. usertesting.com/resources/guid…
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Michael Mace
Michael Mace@michaelmace·
Social media is a performance medium, not a poll. You feel like you’re in touch with the mainstream of society when actually you’re soaking in a hot tub with a bunch of fanatics. I think many of us are spending way too much time in the tub. humanempathyproject.com/listen-were-no…
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Michael Mace
Michael Mace@michaelmace·
Post-election reminder: The voices on Twitter don’t reflect the thinking of most Americans. Only 2% of the US population writes 97% of the tweets on national politics, and that 2% is far more polarized and shrill than the rest of the country. humanempathyproject.com/listen-were-no…
Michael Mace tweet media
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Michael Mace
Michael Mace@michaelmace·
Background on my last tweet: I don’t usually post business messages, but I’m excited that my employer is enabling user tests of Covid-19-related content (and anything else you want to test, BTW). Give it a try, and please feel free to pass it along.
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Michael Mace
Michael Mace@michaelmace·
Want to be sure your Covid-19 messaging doesn't offend? Need to know how buying patterns will change post-virus? Find out in two hours. UserTesting is giving away free user tests here: info.usertesting.com/marketing-insi…. Please pass the word.
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Michael Mace
Michael Mace@michaelmace·
On 4/9, I host a free webinar on US consumers and Covid-19. Topics include economy vs fighting virus, hardships from stay-at-home, who they trust for info, etc. Includes mix of survey & interviews. It’ll help you understand what’s happening and make plans. info.usertesting.com/webinar-consum…
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Michael Mace
Michael Mace@michaelmace·
Q. Are the big tech companies guilty of antitrust violations? A. It doesn't matter, they will probably be punished anyway To me, the scariest thing isn't the tech companies, it's the way society is eroding the rule of law. mobileopportunity.blogspot.com/2020/02/q-are-…
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Michael Mace
Michael Mace@michaelmace·
The tech industry's three intersecting crises – in PR, legal, and politics – threaten its long-term survival. Most of us don't understand how serious the situation is, let alone what to do about it. mobileopportunity.blogspot.com/2018/06/here-c…
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Michael Mace
Michael Mace@michaelmace·
@seanblackcab Thanks. It's sadly common that US tech companies go overseas without adapting to local conditions.
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Michael Mace
Michael Mace@michaelmace·
@jmanooch @BenedictEvans I am strongly pro-innovation. In the current climate we need to make the case for it; we can't assume support.
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Michael Mace
Michael Mace@michaelmace·
@jmanooch I'm not sure I understand your point. It's so hard to have a conversation in 140 characters.
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Michael Mace
Michael Mace@michaelmace·
@seanblackcab The situation varies around the world. In spread-out N Am cities, ride-hailing fills the last-mile gap in public transit.
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