Nancy Casanova

The @Spotify disco ball logo was well done ▪️People noticed it and talked about it. A LOT! ▪️It's an iconic way to celebrate Spotify's 20th anniversary ▪️It deviated from the minimalism looks we see taking over most brands ▪️Note: Do it again when Spotify Wrapped comes up

A strategy gives your content direction and a clear job to do. I wrote a full breakdown on this: How to Build a Content Strategy for Your Personal Brand nancycasanova.com/content-strate…

If your content has been feeling scattered lately, there’s a good chance the issue is not a lack of ideas. A lot of people think they need: • More content ideas • More platforms • More consistency What they actually need is a clearer content strategy.

What’s one KPI you actually track consistently?

If your content calendar feels chaotic, it’s rarely a creativity problem. It’s usually a content system problem. Before you plan content, ask yourself: • What’s the goal? • What outcome is this supporting? • What KPI am I tracking? • Is my CTA aligned?

If you want other creative ways to brainstorm content ideas, check out Also Asked, which helps you research topic ideas. 🔍 This tool analyzes Google’s “People Also Ask” results and helps you see connections between topics. alsoasked.com

Do you ever take creative breaks? Sometimes stepping away is exactly what sparks the best ideas. Here are a few ways you can reset: ▪️ Dive into a new book or topic ▪️ Spend time in nature ▪️ Learn a skill ▪️ Switch up your environment Which one do you do most often?

A streamlined workflow begins with batching your content. Batching gives you structure and breathing room to create intentionally. Try this: • Batch 1–2 weeks at a time • Build a library of ideas, visuals and captions • Repurpose your content as you go

Trust in your creative process. Remember that you find your voice through practice and refinement.

You can implement a weekly content planning routine by completing only 3 tasks per day. This approach makes it manageable and easy to implement. Let’s break it down and take the first step towards a more streamlined and successful content strategy.

I'm at a stage in my life where I need to mark @googledocs as read. Is there a way to do this that doesn't involve adding emojis to the doc title? I'm not the owner of these documents so I wish there was a way to see a history that I had read this document before. Any tips?

‘Hurriquake’ is a new one for us, too.

@PascucciNews I remind myself that my brain doesn’t know the difference between anxiety and excitement, so I convince myself to interpret it more as excitement. Lean into that emotion so that you can feel better and process your feelings in a more productive way! 🫶💫🙌 You got this! 🌈🙌

Hi 👋🏽 You won’t see me on air this week cause I’m working on a special. I’m about to push my comfort zone like I never have before, and I’m honestly both terrified and ecstatic. Curious- how do you regulate your nervous system or find calm in discomfort? 📸: Josh Kaplan

@realBrookNash How about… Kindly no, but thank you for the opportunity.

How do you say "fuck that" over email? (It's for work so it needs to be professional.)

@mattragland I love a well formatted tweet! 👍 This is also such a helpful checklist! Thanks for sharing Matt.

A brief outline of an effective sales page Steal this for your next launch 🚀 🙏 Promised outcome 🙁 Pain currently experienced 😫 Real implications of pain over time 😳 Future state if no change is made 🧰 Mental model that illuminates the situation 🙌 How your offer solves the problem 🗣️ Testimonials from clients and customers 💡 Examples of how the course works 📜 Full description of course or service 🙋‍♂️ Is this a good fit? Yes or no 🤔 Alternatives and comparisons to the offer 🧱 Offer stack with bonuses, worksheets, etc 💳 Final offer and ask to purchase ❓ FAQ and more relevant testimonials 🛑 End of page and final CTA This is a step by step outline of the questions we ask clients and work to develop for their launch. If you have any questions, clarifications, or suggestions — ask below or DM me for specifics!

@jappleby I swear by Airtable. I’d highly recommend it for your content planning needs. 🌈🙌🖥️

Okay, I need a program / content calendar type thing for both the newsletter + my social. So I guess a social media management program... or something with newsletter / blog calendar tools? Whatcha got?

Can’t wait for this “State of Social Media” panel event this Wednesday with @ThatChristinaG @adhutchinson and @amandanat 📲📅 Be sure to RSVP for this event!

🚨 Marketers 🚨 Come join social pros @amandanat @ThatChristinaG @adhutchinson + moderator @mediamandy as they talk about trends, tactics and tips that will help you stay up to date! eventbrite.com/e/state-of-soc…

@latermedia 🫶🫶🫶

We’re manifesting a week filled with creative ideas and vanilla lattes for you.🫶

@realBrookNash Questionable

How do you say “sus” in a professional setting?