murmur intel

First piece in a series exploring what the fact-checking paradigm may be missing, and why starting from uncertainty rather than truth might change what the solutions look like. murmurint.com/blog/disinform… Further reading: → Dan Williams — Misinformation is often the symptom, not the disease: conspicuouscognition.com/p/misinformati… → Renée DiResta — America's Information War Self-Own: thenextmove.org/p/americas-inf… 7/7

The "post-truth era" was a misdiagnosis. We were never in a "truth era." The postwar decades worked because institutions reliably reduced uncertainty. When that trust eroded (72% in 1976 → 31% in 2023), what we mistook for "truth" was really institutional trust, which was always doing the work. news.gallup.com/poll/651977/am… 6/7

We do a lot of work in the misinformation space, and something in it has been bothering us: a gap between what the industry targets and what the problem actually is. Our co-founder Aldu Cornelissen wrote three short articles trying to work it out. Here's a thread on the first: the problem with "truth", starting from Shannon's 1948 definition of information... murmurint.com/blog/disinform… 1/7