@tomroach

Anthropic is valued at $380 billion. For nearly a year during its fastest growth period, their entire marketing operation was one guy. Austin Lau, a non-technical growth lead, was running paid search, paid social, email & SEO completely solo. Just Claude Code & some insane automation he built himself without writing a single line of code. Here's the exact workflow: - Export ad performance CSVs into Claude Code - AI flags what's underperforming - Sub-agent 1 writes headlines - Sub-agent 2 writes descriptions - Figma plugin auto-swaps copy into 100 ad templates - MCP server pulls live Meta data to close the loop Output went up 10x. Creation went from 2 hours to 15 minutes. Conversion rates beat industry average by 41%. This isn't AI helping a marketing team. This is one person replacing what used to be a 50-person department.

Former Goldman Sachs executive: Knowledge is now worth zero with AI.

Lets not call groups of agents "swarms" - it is both terrifying (maybe the point?) & not a useful analogy. Groups of agents should be called teams or organizations. It both describes how to structure them and also how to use them. Don't let the weird AI folk naming win again!

If you have a great idea, know that there are 100 more people that had the same idea. And are probably building it. And whoever does it first will be copied in roughly 13 hours. I dunno what were are doing anymore at this point.