Demand Spring

@CDPInstitute Thanks for sharing!

According to a @DemandSpring report, #HubSpot has overtaken #Marketo as the most popular #marketing automation system. cdpinstitute.org/news/ #martech

@MirabelTech Thanks for sharing!

"Making revenue and growth targets a shared responsibility for both teams can improve performance and create a more productive culture." Read more from @DemandSpring's report on revenue marketing in our latest blog: magazinemanager.com/blog/revenue-m… #revenuemarketing #DigitalMarketing

@ayaznanji Thanks for sharing!

How B2B Marketers Define 'Revenue Marketing' buff.ly/3Okuv39 via @DemandSpring

@c2caplow @ayaznanji @MarketingProfs Thanks for sharing!

According to @DemandSpring, #B2B marketers say that revenue #marketing responsibilities include demand generation, customer expansion, and analytics. @ayaznanji @MarketingProfs ibit.ly/tJN48

Generative AI has revolutionized the digital marketing landscape. While AI may lack the human touch, consider utilizing it to tailor your content marketing strategy. #GenerativeAI #DigitalMarketing #ContentStrategy forbes.com/sites/forbesag…

PwC CMO, Matthew Lieberman, offers guidance on how to "get more with less" as high inflation and recession fears put pressure on marketing teams. #MarketingStrategies #ArtificialIntelligence #DataDrivenInsights forbes.com/sites/forbeste…

How much does emotion impact your customers decision-making process? Remember, people don't just purchase products—they seek experiences, emotions, and identities. #MarketingStrategy #BrandMessaging #CustomerExperience forbes.com/sites/forbesco…

Adapt, optimize revenue streams, and align with shifting consumer dynamics. Embrace change for lasting success! #CMO #DigitalMarketing #MarketingOps forbes.com/sites/forbesag…

Calling all CMOs! Are you fully leveraging your marketing technology within your budget? Research reveals that only "42% of martech was being fully used in 2022 — down from 58% in 2020." #CMOs #MarketingTechnology #AuditYourMarTech #MarketingStrategy lnkd.in/ggvPm4kd

Our 2023 Revenue Marketing B2B Benchmark Report is out! This report will provide you with a snapshot of marketers' outlook in 2023, including observations about changing revenue expectations, marketing priorities, and tech adoption. Read the Report ➡️ loom.ly/1pxZ3Hk

Introducing Lauren Lloyd, our exceptional Account Manager at Demand Spring. With a strong focus on client relationships and an in-depth understanding of their businesses, Lauren brings invaluable insights to our team. Join us in celebrating her commitment to excellence!

Introducing Dani Silvestre, our dedicated Manager of People & Culture at Demand Spring. With expertise in supporting individuals and fostering growth, Dani has brought invaluable insights & support to our team for the last two and a half years. We are fortunate to have you Dani.

The latest episode of #MarketingUnplugged features @jodicerretani, a B2B tech marketing leader and VP of Marketing @RollWorks. Hear Jodi speak candidly about career building blocks, optimal team structure, and #customermarketing. Tune in now. ➡️ loom.ly/k5j9LDc

A difficult economy presents CMOs with challenges AND opportunities. Hear from our Founder, Mark Emond, and CMOs Dave Laverty and Carol Meyers about how to navigate, including cost control vs. long-term performance, budget talks with the CEO & CFO, and marketing priorities.

Introducing Tina, our talented MarTech Consultant at Demand Spring. With expertise in marketing tech and a passion for strategy, she brings valuable insights to our team. Embracing our unique culture, Tina excels in challenging projects and is always ready for more. #MeetOurTeam

The latest episode of #MarketingUnplugged features @schoeny, a serial entrepreneur and marketing disruptor. Join us as we explore Adam's insights on marketing's role in startups, prioritizing functions and finding great hires. Tune in now. ➡️ loom.ly/5ZcTOS4

We are excited to welcome Allison Snow as Demand Spring’s VP Strategy and Chief Analyst. As a marketing leader with expertise in demand gen, Allison’s data-backed insights will drive market awareness and brand differentiation. Welcome to the team, Allison!

Welcome, Wolmar Hernandez, our new Associate Marketing Technology Consultant! With a wealth of experience as a full-stack digital marketer, he brings passion and attention to detail and we are excited to see all the ways in which he will impact our team and clients.

Join us for an insightful conversation with Angela Earl, a seasoned marketing executive with a unique career journey. Angela shares valuable insights on leadership, mentorship, growth mindset, and promoting diversity in the workplace. Listen here. ➡️ loom.ly/T7eWS0U

As we celebrate Administrative Professionals Day this week, we want to spotlight one exceptional admin - Danielle Lackey. She's a skilled professional who excels at keeping our team organized. We appreciate your hard work and dedication and are fortunate to have you on our team.