Altius Sports Partners

Shoutout to Altius partner @WMUBroncos and AD Dan Bartholomae (@danbart3) on being named a finalist for the @SBJ Athletics Director of the Year award. 👏

A big moment for Altius partner @MiamiHurricanes. Congratulations to AD @DanRadakovich on being named a 2025–26 @NACDA Athletics Director of the Year!

Congratulations to Altius partner @IUHoosiers and AD Scott Dolson on earning 2025–26 @NACDA Athletics Director of the Year honors, and on being named a finalist for the @SBJ Athletics Director of the Year award!

Congratulations to Altius partner @OU_Athletics and Joe Castiglione (@OUAD_Emeritus) for being named a 2025–26 @NACDA Athletics Director of the Year. A remarkable career and well-deserved recognition. 👏

March Madness is here! Best of luck to our partners competing in the @MarchMadnessMBB and @MarchMadnessWBB tournaments that tip off this week.

Congratulations to our partners @UGAAthletics and @UGATrack on winning the 2026 Women’s Indoor Track & Field National Championship! 🏆

✨Employee Spotlight of the Month ✨ Meet John Durbin, Altius’ Vice President of Client Engagement! With 20+ years of experience across advertising and sports business, John has a knack for turning big ideas into actionable strategy. His first concert? Ozzfest. An unforgettable way to start.

Three seasons in and still going strong! Honored to collaborate with @POWERADE on our third College Football Campaign together, connecting athletes, schools, and fans while delivering measurable impact year after year. @DrinkBODYARMOR

The Altius team and its impact will spread far and wide at this week's men's basketball conference tournaments.

Strong marks do not automatically translate into high-performing licensing programs without a coordinated brand and retail strategy. In this case study, see how Altius partnered with a Big Ten institution to evaluate its trademark and licensing ecosystem, identifying strategies to strengthen brand control, unify retail operations, and unlock $2M+ in projected annual revenue. 🔗 shorturl.at/xR0Ce

Proud to build on our partnership as @DrinkBODYARMOR transitions into college sports. On to an exciting new chapter!

We are pleased to announce the renewal of our partnership with @USC_Athletics! Our work together will continue to focus on enterprise strategy, revenue optimization, NIL and revenue sharing, and long-term brand growth. Excited to keep building!

As college athletics continues to evolve, departments are increasingly focused on revenue growth and long-term sustainability. This case study highlights how Altius partnered with an SEC athletics department to evaluate ticketing, premium seating, corporate partnerships, and capital planning, identifying strategies projected to unlock $50M+ in incremental revenue over three years. 🔗 shorturl.at/0IJ3A

✨Employee Spotlight of the Month✨ Meet Kim DeCarolis, Altius’ Executive Director of Athlete Commercial Strategy at UGA. Expert in talent representation, marketing, and athlete endorsements. Never skips coffee on the porch. Outdoors whenever possible.

We’re excited to share our latest case study on ticketing strategy. Our recommendations deliver an actionable game plan for this Big East institution to realize $6.6 million in incremental gross revenue over four years with a $1.1 million investment. Read the full case study here: shorturl.at/rG7OU

Congratulations to the @IUHoosiers on last night's @CFBPlayoff National Championship win. An elite performance on college football's biggest stage to cap a historic season.

Championship night is here! Best of luck to our partners, @IUHoosiers and @MiamiHurricanes, as they take the field in tonight's @CFBPlayoff National Championship.

Three of our team members were on site at the @NCAA Convention, engaging in conversations and gathering insights to better support our partners as the collegiate landscape continues to evolve. Thanks to Andrew Donovan (@adono24), Tyler Reichwein (@treichwein5), and Carly Kastens (@carlykastens) for representing us in the room!