Sparsh Narware
42 posts

Sparsh Narware
@SparshNarware
Building a new age social product
Bangalore انضم Mayıs 2011
297 يتبع65 المتابعون

@jasveer10 I think the tone of the conversation is also a problem, there are no words like please or request, that makes it look like an entitlement rather than a request.
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Whenever I tell people I’m building a social product, the advice is:
“Get a celebrity on board.”
“Plan a big launch to get users.”
The problem: top-down adoption doesn’t work in social networks.
Twitter barely had any celebrities in its first year. It didn’t onboard the US President first. It built a base of regular users, celebrities followed later.
Facebook didn’t have anyone except students in the beginning.
On the other hand, big launches like Google+ or Threads drove massive signups but struggled to sustain engagement.
Do you remember reading headlines about the “launch” of any truly successful social network?
Interpreting ideas from: The Cold Start Problem by @andrewchen
Your thoughts?
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@tkexpress11 Hi Troy, we are building a GenZ focussed social network, would love to chat. Throwing my hat in the ring here in your comment section.
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Orkut was launched just 2 weeks before Facebook in Jan 2004.
Yet, for many Indians born in the 1990s, Orkut feels like it came way before Facebook.
What happened to Orkut?
Orkut initially gained traction in the US. But by late 2004, it was rapidly adopted in Brazil. A grassroots push helped Brazilians outnumber US users. The platform soon became heavily Brazilian/Portuguese in identity.
As that shift happened, American users started dropping off.
By 2010, more than 50% of users were Brazilian, and around 20% were from India.
Insight:
In social networks, the product isn’t just the software — it’s also the people on it.
Orkut’s user base shifted → its identity changed → early users left.
Facebook did the opposite, it tightly controlled early access (Harvard → Ivy League → select colleges), making it aspirational and sticky.
Orkut had bigger early numbers than Facebook. But numbers alone don’t tell the full story; it also matters where those users come from.

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Pilot-ing a new show called The Brief. Think Shark Tank - but for ideas.
Every week I open source a marketing/content/creative brief. You apply. A panel of judges / potential clients / founders - pick a winner.
First set of briefs are now open. See you. binary.so/8q4COQH
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Players before they join politics
Delhi Capitals@DelhiCapitals
Dear #DD fans we would like to share @GautamGambhir has chosen to step down as a captain for @DelhiDaredevils a decision taken by him only. We as a franchise salute this courageous call of his, a first in India cricket! A true #dilliwala #Legendary
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This masterclass document covers everything I know about cold email copywriting after sending 5,000,000+ emails over the last 3 years.
In it contains 175 minutes of content across unique 9 trainings:
> Fundamentals of Excellent Cold Email Copywriting
> Understanding The Psychology of Cold Email
> Our Top Cold Email Script Frameworks
> Cold Email Script Writing Checklist
> Understanding Personalized Relevance (Messaging Concept Training)
> How to Clear Email Scripts from Spam Words
> How to Write Cold Email Script Messaging with AI
> How to Write Follow-up Emails with AI
> Live AI Cold Email Script Writing Walkthrough
Want access to the doc?
👉 Like + Comment “Cold” and I’ll DM you the document link.
(Must be following to receive DM)
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Unpopular opinion — my journey from being a fanboy to a skeptic.
linkedin.com/pulse/prashant…
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Poor election results reflect the political party's failure, but if the consultancy is clueless about the outcome, it indicates a deeper problem.
#AndhraPradeshElections #TDP #YCP #JSP
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The key purpose of a third-party political consultancy is to provide an accurate and unbiased picture to its clients. If the consultancy succumbs to an internal "yes-man culture" similar to that of political parties, it is destined to fail. #AndhraPradeshElections
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घनी आबादी के बीच कलाकुंज-विनय नगर चौराहे (मारुती एस्टेट - अलबतिया रोड) पर रखा ये कचड़ा गृह एक खुला निमंत्रण है अन्य महामारियों का। महोदया इसे यहाँ से हटवाने की कृपा करे।
@DiwakrMLA @rituias2003 @smartcityagra @IasChahal @OfficeOfDMAgra
#swachhbharat


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Sparsh Narware أُعيد تغريده

🇮🇳 IND vs ESP 🇪🇸
The #MenInBlue 💙 will face the #RedSticks ❤️ in their first pool D match. Here's a look at the lineup!
#HockeyIndia #IndiaKaGame #HWC2023 #StarsBecomeLegends @CMO_Odisha @sports_odisha @IndiaSports @Media_SAI @rfe_hockey

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Sparsh Narware أُعيد تغريده

What does a temporary expansion in food entitlements tell us about urban vulnerability? Our new paper (bit.ly/3RKdYF9) in @epw_in (w/ @bijoyhrid and @guatambhan80) highlights gaps in urban social protection with Delhi Govt's COVID-19 PDS E-coupon data. A 🧵1/n

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Sparsh Narware أُعيد تغريده

I just completed Data for Better Lives: A New Social Contract with @edXOnline! edx.org/course/data-fo…
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Check out #MyYearInBooks @goodreads to see the 17 books I read in 2020! goodreads.com/user/year_in_b…

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Thank You All @smartcityagra @Naveen_k_Jain @N_Funde @MLAYogendraBJP @OfficeOfDMAgra @PrabhuNs_ @UPGovt
#SwachhBharatMission

Sparsh Narware@SparshNarware
घनी आबादी के बीच कलाकुंज-विनय नगर चौराहे पर रखा ये कचड़ा गृह एक खुला निमंत्रण है अन्य महामारियों का। महोदय इसे यहाँ से हटवाने की कृपा करे। @smartcityagra @Naveen_k_Jain @N_Funde @MLAYogendraBJP @OfficeOfDMAgra @PrabhuNs_ @UPGovt #SwachhBharatMission #CoronavirusPandemic
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घनी आबादी के बीच कलाकुंज-विनय नगर चौराहे पर रखा ये कचड़ा गृह एक खुला निमंत्रण है अन्य महामारियों का। महोदय इसे यहाँ से हटवाने की कृपा करे। @smartcityagra @Naveen_k_Jain @N_Funde @MLAYogendraBJP @OfficeOfDMAgra @PrabhuNs_ @UPGovt
#SwachhBharatMission #CoronavirusPandemic



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