Launched a new brand idea last night
Oh fuck it’s so good
Woke up to a sale this morning
Oh fuck.
Going to let it run for a few days then ordering a bunch of stock.
Excitement.
@ecom_pilot How did you go about sourcing supplements? I would like to get into the CPG space but there’s obviously more rules and certifications you need
$0-$100k/mo with eCom - Day 9:
Realised my testing strategy was absolutely horrible. Thanks @frankkgabriel for the media buying guidance. Will do some proper ad tests.
@davinxchoi if you work at a goal for long enough you will eventually succeed.
you will probably fail many times and that’s when people quit, but if you learn from it and keep building there is no way you don’t succeed.
My hit rate is 2/4 so far for all my stores.
Whenever I test products, I run it on 100 dollar daily spend, but don’t do the “3 day test” method.
I come up with all possible angles and desires that I wanna target for that specific product.
Then only once I’ve tested all angles do I continue or stop the store.
Endless feedback loops.
I didn’t succeed extremely fast, but I this def helped rather than spam testing.
@_nickpac I message my agent about a product quote once I get the first sale on a new product. Haven’t gotten to the point of making custom product yet.
quick question
started testing a product in the US, got some sales but results weren’t great so I killed it
then tested the exact same product in australia and it’s been performing well for ~2 weeks now
now that the product, ads, and funnel are clearly working
would you try re-launching it in the US by duplicating the CBO and testing again with a lower budget?
curious if anyone has done this and seen better results second time around
@lukasenECOM Nice that’s what I have been most worried about. Do you just get on the same page with the supplier before hand and make sure they can dropship?
Is it a custom product where you also have to worry about manufacturing time?
@lukasenECOM And when orders start coming in you just accept the longer delivery times? Or are you still able to get the product to them within a reasonable time?
I’ve seen many people suggest doing this before deciding on a product to go all in on (they don’t have any inventory yet).
So instead of placing an order for an invalidated product they run ads on a low budget to gauge the demand and mitigate the risk. Once validated they will place a larger order.
Again it was more of a question than anything as I don’t know whether it’s a good method.
ran our own ecom businesses for 5 years and did $50M across everything…
at the time we were paying $25-30K a month for our subscriptions and checkout.
with all the support, all the features, and all the things we were asking this company to do, it was taking them 3 weeks, 4 weeks, a month, two months to push it out. at some point, we just looked at each other and said:
“... we could build this thing ourselves.”
it really started out as a tool we would just use for our own brands. we were using it internally, but then a bunch of friends in the ecom space started coming to us, saying they knew we were doing subscriptions and asking if we could work with them.
we brought on 1 or 2 guys as partners, and then a couple of other companies got into the space and started pitching our existing guys. So we had to quickly pivot and make a public product.
that's what really spawned Apptics.
@andreeaecom I was planning to create some product images and ads with AI tools and run ads to the landing page with low budget for a week and see if it converts.
Not sure if this is a good plan tho, I have heard mixed signals
@_nickpac still figuring it out
thinking demand/ trends + reviews + talking with real people about it + small test before committing.
How are you planning to validate?
ONE WEEK of building an ecom brand with 0 experience
ok guys, week 1 done.
learned more in 7 days than I expected
taking it more seriously now.
some things move slower than planned but we're moving.
won't sell anything I haven't tested on myself first!
we're one week in.