MaxBlues21
1.3K posts




Finally secured one of my dream claynosaurz that I chased for almost 3 years




Claynosaurz’s Big Bet: Asia-First, Global Next The guy who sold millions of plushies in Japan and got an animated film made is now building Claynosaurz. 🦖 Here’s what it means and why Web3 just got a global IP operator🧵

yo David Horvath is like the final boss of character IP world-building. dude turned hand-stitched plush into global franchises Uglydoll wasn’t just a toy, it was culture. now he's running that same long-game playbook with Claynosaurz, but with 2025 tools + Asian market heat. the real unlock? understanding that cool starts East then flows West. he’s not just selling toys he’s embedding IP into identity across regions. real question tho: how many builders today are thinking this long-term about IP not just NFT drops, but cultural saturation across regions, formats, and generations? or are most still playing for hype instead of legacy?

We’re excited to announce that David Horvath has joined Claynosaurz as Brand Management & Consumer Product Growth, Asia! UglyDoll, co-founded by @davidzhorvath, is one of the most commercially successful designer toy brands in the world, earning global acclaim & fandom through the years. Horvath is a leader in the IP scaling space, having executively produced worldwide recognized shows such as UglyDoll, Nickelodeon Jr.’s Bossy Bear, Sony’s Uverchan, and NHK Japan’s LittleBony. David brings a wealth of knowledge & experience in Asian markets and is a master of long-term product strategies & retail activation, with a focus on specialty distributors that make brands culturally relevant in Japan & Korea, and by extension the rest of the world. He’s worked closely with brands like: Sony Music Japan, Sony Creative, FewMany, Takara Tomy Arts, Medicom Toy, Coca-Cola Japan, Sun Arrow, Toy2R Hong Kong, Starluxe Korea, Hyundai Korea, MoMa Tokyo, Hasbro USA, Japan & Korea. With years of experience understanding Asian IP incubation, but also a deep understanding of Web3 IP, we couldn’t be more excited for this new chapter in the Claynoverse!




I’m incredibly excited to announce I’m joining @Claynosaurz as Community Manager! I have been collecting Claynosaurz since its inception and have had the opportunity to meet many holders around the world at various events. Being a part of this community has been incredible over the last few years supporting on initiatives, joining @The_CrimsonClan, and best of all, having my bored stego viewed as being Grumpy Guesty. Now, I have the chance to help shape the future of the community, organise activations, and ensure everyone feels welcome and at home in our ecosystem. I can't wait to meet more of you, hear your ideas, and work together to make the Claynosaurz community even more extraordinary than it already is! I would also like to express my gratitude to @BuzzHoldrin, who has led our community for the past couple of years. As he embraces exciting new opportunities in his Web2 role, he will continue to support Claynosaurz in a Community Advisory capacity. A big thanks to the Claynosaurz team for this incredible opportunity. I'm truly honoured and excited to contribute my passion and skills to help shape the future of this amazing community.





Believe it or not It was my first IRL Claynosaurz event I got this cool tshirts from @The_CrimsonClan and @ApresMountLodge and this great limited edition print from @eddie_filip. A great night where I met part of the community and the people behind the PFPs. Thank you all for coming!








