Alex Grady

@benfowlkesMMA The most important factor is if you are getting paid to promote the fights or getting paid to complain about the fights. MVP and Netflix pay the bills for you, so your choice is made. You're a hack scumbag. Bought a paid for. What an evil piece of shit.

In a fractured media landscape the most important factors are: have people heard of these fighters and do they feel any type of way about them? Whether they can still fight matters much less.

@connerburks You're going to get scolded for that by you boss. I bet that Rick bitch hates it cause he knows what his boss wants.

this card is a mfin BANGER

@PhotoAmy33 @simbaRoofakus Always a victim. Good to see nothing has changed.

@simbaRoofakus I don’t care. I didn’t ask about bad bunny or the Super Bowl so it’s clear he probably just watched a clip.

My Twitter is going to be insufferable for at least another year 😂😂

@MMAdamMartin How have you gone for it this year? Just clicked the keyboard extra hard while mocking fighters?

It's almost like these fighters forgot they can get 100k for a bonus, and a guaranteed 25k extra for a finish. Doesn't feel like many guys have "gone for it" this year.

@uncrownedcombat Well Hearn pays Ariel for promo. This is it.

The newest member of Zuffa Boxing still has his eyes on the WBC title.

@MikeHeck_JR @Ethanbacku28021 There is no heat on UFC according to you.

@Ethanbacku28021 There's more heat on Yair-Lopes than any other fight in that division by a mile. Melki-Garcia would also work.

Obviously, UFC should book Diego Lopes vs. Yair Rodriguez next. If Yair can't go, would love to see Melki vs. Lopes.

@Johnriv13966164 @MMAJunkie @ufc Sick burn retard.

@MMAJunkie @ufc It’s the medias fault that the guy is racist? lol. The media is always gonna poke to get a headline but it’s like when his wife almost blamed herself when he hit her.

Dana White blames the media for Sean Strickland's "nightmare" comments prior to #UFCHouston 🎥 @UFC

@MMAdamMartin You're an evil piece of shit. A total scumbag. I paid and had a blast. Only dirtbags like you are telling me it sucked.

I will say on paper this card looked pretty good. The fighters just aren't doing much tonight to give the fans their money's worth. Sucks if you paid good $ to be there tonight.

@LucaFury @obeansX You literally blindly bitch about every UFC fight like that makes you special. You're just another bubble fan begging for clicks.

@obeansX You literally said most fight nights are like this and most fight nights are in the Apex you absolute dumb ass

Truly hysterical how the UFC has conditioned fans to expect garbage from most events… and to be happy about it. Imagine defending the weekly zero effort Apex slop

@UFO_UFC You'll bitch either way. That's your gimmick. Pussy.

You could put this fight at the Xfinity mobile arena in Philadelphia and sell it out with 15,000+ people and make the fight feel special Or you could put in a warehouse in Vegas with 500 people and make the fight feel irrelevant

@Samuel596837360 @UFO_UFC Or you could shut the fuck up an watch anyway. Cunts.

@UFO_UFC Unfortunately, The Apex isn't going anywhere. The least they can do is give us solid main events with relatively big-name fighters.

@_silkwormz @uncrownedcombat @arielhelwani Ariel played Eddie like a newborn.

@uncrownedcombat @arielhelwani Ah, good to see Dana The Bully, talking smack knowing he has Saudi money backing him. So brave!! Well done, sir!! 👏👏👏

Didn’t take long for this rivalry to really heat up 😅

@MrMWells You're proving Dana's point. Bitch.

Dana White on dealing with things Sean Strickland says: "It's a nightmare, but you guys (the media) don't help. Asking him dumb shit. Ask dumb shit, you're gonna get dumb shit. 'What'd you think of Bad Bunny? What'd you think of the Super Bowl?' Get the fuck outta here. You fucking kidding me?" Sure, Strickland does gets asked things other fighters don't because of his insane reactions, but he was not asked about the Super Bowl or Bad Bunny. He went there on his own, unprompted at media day. #UFCHouston

@LTGetsPolitical And you support your family by covering the right wing fights. So noble.

Every word of this is true. It is genuinely hilarious to watch people loudly proclaim UFC isn’t right wing thinking it does anything other than show them to be low IQ dipshits.

@cuthbert_cudgel @donotbedumbgip @lthomasnews @bubblewhip The clown is always the dude with Luke's cock in the mouth. So, you.

@donotbedumbgip @lthomasnews @bubblewhip Lol Thomas' commentary is RADICAL? GTFOH Who's really the clown here buddy

UFC put together a sizzle reel for UFC 326 using what sounded like Kid Rock's music, which immediately gave me unrelenting diarrhea.

@DFFgridiron @lthomasnews @bubblewhip He brags about his music being Aborted Fetus. Dude can't help but beg for attention.

@lthomasnews @bubblewhip Just because you don’t like his politics doesn’t mean it’s dog shit music. He sucks now, but that song wasn’t recorded recently. Great song, especially for fight promotion….. ESPECIALLY for the BMF fight.

@burnerboy5000 @uncrownedcombat @arielhelwani @PetesyCarroll @FrontRowBrian It's an Ariel push. He does PR for some fighters if he thinks it hurts the UFC. It always backfires cause people know his gimmick.

@uncrownedcombat @arielhelwani @PetesyCarroll Thoughts on this @FrontRowBrian? I want to give Tom the benefit of doubt but the constant “media” push is fishy. Never seen a champ do an injury promo tour like this before. Wreaks of Ariel’s influence

All the talk about Aspinall’s eye injury being exaggerated should now end 👀 Interview by @petesycarroll ➡️ sports.yahoo.com/mma/article/in…

@jakeshieldsajj You have a high profile account. I like what you do. The bigger thing you could focus on is to expose that only 15% of the files were released. Imagine the shit they are hiding with the other 85%? It needs to be examined.

@afeldMMA You're literally wasting your life away begging for a random retweet from Ariel. Sad you live like that.

❗️The UFC just DOUBLED bonuses. But did we just return back to 2011? Here’s the full context. UFC just announced: 💰 All bonuses are now $100,000 🔥 Every finish now earns an additional $25,000 That’s a good thing. Fighters deserve more. But context matters. Looking at actual bonus history, not one-off promo events: 📈 From 2010–2012, the most common performance bonus was $65K–$75K 📍 In 2011, the most common bonus was $75,000 🧊 Since 2014, the standard bonus has been flat at $50,000 for over a decade Here’s the inflation part people miss. 💸 $75,000 in 2011 = about $110,000 today So the new $100K bonus is not some historic leap forward. It is roughly a return to 2011 levels in real terms. Yes, there have been special-event spikes: 🎯 UFC 100 paid $100K 🎯 UFC 129 paid $129K 🎯 UFC 300 paid $300K …and a few others. But those were random promotional moments, obviously not the baseline. What matters is the standard, and that baseline was effectively cut and then frozen for more than a decade while the company exploded in value. Now the business side 👀 📺 The FOX / UFC deal was around $100M per year. 📺 The ESPN U.S. media rights deal was around $300M per year 📺 The new Paramount U.S. media rights deal is about $1.1B per year That is roughly +$800M per year in new U.S. TV revenue, a 267% increase from ESPN to Paramount. And roughly a 1000% increase per year in US TV revenue since the 2011-2018 FOX deal. Let’s include the new finish bonus too. In 2025 there were 280 finishes across UFC events. 💥 280 finishes × $25,000 = $7.0M per year Now combine everything. 📅 43 events per year 🏆 4 bonuses per card 📈 Bonuses doubled from $50K to $100K = about +$8.6M per year 🔥 Finish bonuses add about +$7.0M per year Total additional spend comes out to roughly +$15.6M per year. And compared to the TV money? 👉 That is still just over 1% of the annual increase from the U.S. media deal with Paramount alone. So yes, it is a positive change. But financially, in the context of the UFC’s business, this is far from an impactful change

@Angeld315 @lthomasnews Your bother is gayer than you. Both huge gays.

@lthomasnews Paramount launch era has been a total disaster my brother who’s a casual had no idea there was ufc today. Kinda gage the hype of the card if he ask me something about it lol

Not clear what the official reason is, but it's preceded by stuff like this: