EMARKETER

🗣️The wait is over...AI Search is here! Designed to navigate EMARKETER's extensive content, AI Search cuts your research time from hours to minutes and delivers context-driven answers that integrate seamlessly into your workflow. See AI Search in action: emarketer.com/products/ai-se…

“We help our clients see what’s next, what lies ahead, and most importantly, what they can do about it.” Zak Stambor, Principal Analyst, shares how the Briefings team connects news, trends, forecasts, & research into actionable insights: emarketer.com/the-face-of-em… #FaceOfEMARKETER

Financial and insurance brands pushed ad spending to new heights in the first half of 2025 📊Subscribe to the Chart of the Day newsletter: emarketer.com/chart-of-the-d… #ChartoftheDay #newsletter #financial #insurance #brands #advertising

Thanks for including me (slide 5) @eMarketer indd.adobe.com/view/237e4927-…

The creator economy is entering a more complex phase, with bigger budgets, higher scrutiny, and consumer trust becoming a non-negotiable. Learn more in our Creator Trends 2026 Summit roundup: cloud.insight.insiderintelligence.com/20260312-Creat…

🛍️EMARKETER's Sarah Marzano and Sky Canaves hit the @shoptalk stage today! Insights: New Research on Consumer Attitudes Toward AI @ 9:30–10:10AM PT Learn more: cloud.insight.insiderintelligence.com/20260324-Shopt… Debate: AI Agents Will/Will Not Transform Retail @ 12:00–12:40PM PT #Shoptalk #Shoptalk2026

Amazon retail media marketers are laser-focused on ROI 📊Subscribe to the Chart of the Day newsletter: emarketer.com/chart-of-the-d… #ChartoftheDay #newsletter #amazon #retail #marketers #ROI

Why are Americans turning to social media for health advice? What kind of help are they seeking? How does the info they receive compare with what they hear from their offline physicians? Watch the full episode of the Behind the Numbers podcast: youtu.be/s8gPvjOnhrM @Rokt

#GEO is getting a lot of attention, but best practices are still taking shape. One of the biggest shifts? Rethinking what “visibility” means in AI search. Our infographic breaks down 5 actions to help you optimize for the changing AI search landscape: cloud.insight.insiderintelligence.com/20260323-GEOCh…

Justin Garvin of Rise, a Quad agency, joins EMARKETER’s Sky Canaves to discuss the shift from organic to paid AI opportunities, the importance of trust, and how to build a smarter, more connected strategy. Watch the interview: tinyurl.com/5ew6uttj

Small businesses see social media as their clearest path to growth in 2026 📊Subscribe to the Chart of the Day newsletter: emarketer.com/chart-of-the-d… #ChartoftheDay #newsletter #socialmedia

Creator Marketing Gets More Competitive, Complicated, and Confusing 🎙️ Tune in to the Behind the Numbers podcast for the Fact of the Day and a discussion around where creators make their money: youtu.be/GYTVRYsh3Jc @rokt

Attention in the Age of AI: What Actually Breaks Through Now Attending POSSIBLE? Join EMARKETER's @nate_elliott and Max Willens and @MorningBrewInc’s Ryan Aspell for a private lunch on April 27. Request an invitation, here: cloud.insight.insiderintelligence.com/2026427-Possib… #POSSIBLE2026

Hosts Suzy Davidkhanian and Blake Droesch are ready for the Commerce Media Trends 2026 Summit – save your spot and join them today at 11AM ET! emarketer.com/events/summit/… #CommerceMedia #EMARKETERSummit

🚨 Starting soon! 🚨 Tune in for our next virtual EMARKETER Summit, Commerce Media Trends 2026, and learn how to make your investments perform across more networks, more formats, and more scrutiny from leadership. Save your spot: emarketer.com/events/summit/… #EMARKETERSummit

When BNPL moves into the monthly budget, payment awareness falls apart 📊Subscribe to the Chart of the Day newsletter: emarketer.com/chart-of-the-d… #ChartoftheDay #newsletter #BNPL #budget #payments

📊In an era flooded with data, trust matters more than ever. Jennifer Pearson, VP of Research, shares how EMARKETER vets and validates the data behind our insights so clients can use it with confidence. Learn more: emarketer.com/the-face-of-em… #FaceOfEMARKETER

Media CMOs are putting AI education ahead of AI execution 📊Subscribe to the Chart of the Day newsletter: emarketer.com/chart-of-the-d… #ChartoftheDay #newsletter #media #CMO #AI

Walmart vs. Target: Retail Strategy, Loyalty Programs, and What’s Driving Their Success 🛍️ Tune in to the full episode of the Reimagining Retail podcast: podcasts.apple.com/us/podcast/wal… Made possible by @ROKT

As retail media pushes further into physical stores, brands are getting new ways to reach shoppers at the moment of decision. Join the virtual summit this Friday to learn how digital screens and in-store audio are effectively being used today: emarketer.com/events/summit/…

Download our new report, “Trust Issues: How AI Is Shaping Decisions in the Path to Purchase,” to see how AI is reshaping brand choice across the path to purchase. Access Now: tinyurl.com/4e7u3utw #AI #PathToPurchase