EMARKETER

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EMARKETER

EMARKETER

@eMarketer

EMARKETER is the go-to forecasts, data, and insights provider for marketing, advertising, and commerce professionals.

New York, NY Katılım Şubat 2009
2.3K Takip Edilen265.1K Takipçiler
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EMARKETER
EMARKETER@eMarketer·
🗣️The wait is over...AI Search is here! Designed to navigate EMARKETER's extensive content, AI Search cuts your research time from hours to minutes and delivers context-driven answers that integrate seamlessly into your workflow. See AI Search in action: emarketer.com/products/ai-se…
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EMARKETER@eMarketer·
What will define Tim Cook’s legacy as he steps down as CEO of Apple? Does the company need another “iPhone moment?” What is the top priority for incoming boss John Ternus? Tune in to the Behind the Numbers podcast: youtube.com/watch?v=bQKV7b…
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EMARKETER@eMarketer·
Five years after the pandemic reshaped consumer behavior, what’s actually changed? Join EMARKETER for a live webinar breaking down the lasting shifts in media, commerce, and consumer trust—and what they mean for your strategy today: cloud.insight.insiderintelligence.com/20260521-Post2…
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EMARKETER@eMarketer·
Will OpenAI make $100 billion in advertising revenue by 2030? Is a chatbot ad model starting to take shape? Will chatbots remain largely or completely ad-free? Tune in to the Behind the Numbers podcast: youtu.be/aQoSMmsDI-E #OpenAI #ChatGPT #advertising
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EMARKETER@eMarketer·
The systems measuring behavior record steady progression, but people don’t always move in straight lines. In this sponsored article, @atdata's Brian Cardona explores why that gap is widening, and what it takes to start recognizing people: tinyurl.com/34v9tkah
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EMARKETER@eMarketer·
At EMARKETER, we see trust as a defining challenge for brands in 2026 and beyond. Explore the new research we’ve added to our Building Trust in the Era of AI toolkit to help you stay aligned and show up with greater relevance: emarketer.com/learningcenter…
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EMARKETER@eMarketer·
☀️ The EMARKETER team is back after a busy few days at @PossibleEvent! Thanks to everyone who joined us for our analyst-led sessions, lunch with @MorningBrewInc, and sushi & cocktails with @SensorTower. Missed out? You can download two of our presentations, below: #POSSIBLE2026
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Beth Kindig
Beth Kindig@Beth_Kindig·
Google, Meta and Amazon are projected to account for more than 62% of global digital ad spend in 2026, per eMarketer. $GOOG $META $AMZN
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EMARKETER@eMarketer·
On May 14, the leaders shaping decisions on ad spend, measurement, and media strategy will be in New York for the EMARKETER Ad Buyer Strategies Summit. Seats are filling up fast. Secure your ticket today: emarketer.com/events/summit/…
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EMARKETER@eMarketer·
📺 CTV now accounts for more daily viewing time than linear TV, but the shift in ad spend has been slower to follow. 📊 Our charts explore how ad budgets are moving, where friction remains, and which capabilities buyers are prioritizing as #CTV matures: cloud.insight.insiderintelligence.com/20260428-CTVTo…
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EMARKETER@eMarketer·
Three big questions surrounding #Netflix right now: – Will leaving WBD behind be a good long-term move? – Can Netflix double its advertising revenue in 2026? – What will happen after #ReedHastings leaves? Watch the full episode: youtu.be/QjUudOIH5Y0
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EMARKETER@eMarketer·
At EMARKETER, we see trust as a defining challenge for brands in 2026 and beyond. How can brands balance AI-driven scale with creator-led credibility to build stronger relationships in a crowded digital environment? Watch the full webinar to learn more: cloud.insight.insiderintelligence.com/20260421-AIcre…
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EMARKETER@eMarketer·
🎙️ On today's episode of the Behind the Numbers #podcast: – Why we think #Meta will surpass #Google to become the world’s leading digital #advertising business this year – Whether or not Google can wrestle back control in the following years Tune in: youtu.be/z37MlnBe1qA
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