Keep Onboard

When I leaned down to collect my dog's "morning deposit" on my neighbor's grass today, I realized... Most SaaS teams in startups, solo founders, and builders, treat onboarding like a checklist. ✅✅☑️☑️☑️ That's wrong, and it's killing onboarding my friends. You see, I don't know where my dog will “powder his nose” next, but I have to give him some options and make sure he does it, because the alternative is landing on my carpet. So we go on a walk. Onboarding, on a high level, is actually "retention negotiation." Or in this context, taking your customers/users… on a walk. The window is usually the first 7-days, although those who miss day 1 tend not to progress. Now let's ask the real question here. What do you want to see on those 7 days? Day 1 → Can they import their data while reaching an aha moment, and do that without rage-quitting? Old yeller calls it, the firehose moment. 🐕‍🦺 Day 3 → Do they see their first “holy shit this works” moment? At this point, Lassie "Wow," should I come home? 🏡 Day 7 → Can they explain your product to their team? And B-i-n-g-o was his name... o. 🐶 Miss any of these is embarrassing, like forgetting to take that little plastic poo bag. My neighbor didn't like that.

Hey @X👋 Looking to #connect with fellow founders, startups, builders and indie hackers. If you're into: 🎤 Building in public 🛠️ Building a SaaS 📷 Indie hacking 💡 Figuring out big problems 🚀Shipping side projects Drop a "Hi 🙋‍♂️

RT @pekelmark: Founders/Builder/Startups. Remember Hick's Law & the Paradox of Choice. — More visible options = slower decisions, more aba…

If Claude hands me one more "Honestly," I swear to god...

@pekelmark Sometimes, it feels like you're talking to Pinocchio.

There was a time when founders and devs looked down on marketers. Oh, how times have changed 😆

Trying to solve a problem your ICP is having? Do you think you're taking it seriously? Are you ready to find out? In 1927, 29 scientists walked into a room in Brussels. Seventeen of them were Nobel Prize winners or would become one. ​ The photo is from the 5th Solvay Conference.

Seriously, this is how balancing product work and distribution feels like.

Asking all founders, builders and start-up people on @X What kills product building momentum? Is it: 🥱 Being overworked over a product nobody uses? 😬 Going on customer calls that are not closing? 🤔 Trying to identify why custmers are not onboarding? 😨 Getting overwhelmed from customers, chruning? 😓 Doubting yourself, fixing things nobody asked for? My product works on these issues, would love your take and additional directions. not selling anything, just asking.

So, you're still looking on that moat, are you? Here, I'll help you find the only defensible one... It starts with a D, ends with an N. 1 word, 12 letters. And no, it's not: - Deactivation. - Decapitation. - Decongestion. - Deliberation. - Depreciation. - Or disinfection. You're all over the place...

What do you say about this slogan for @keeponboard? "Dashboards are for losers, CRMs are relics of old, let’s hit onboarding, retention and churn prevention targets, and do that while the iron's hot! 🔥" I want to give it ye olde viking + pirate vibe.

@KMraza786 @X I'm building @keeponboard, an agentic onboarding, retention, and churn prevention platform, for builders and founders, surfacing and resolving issues without looking for them.

Peter Steinberger, creator of OpenClaw: The real failure of agentic workflows comes when people remove themselves too early and expect quality without human taste in the loop. Strong output needs vision + steering + the right questions.