Revenue Generator Podcast

There is a myriad of Martech, Sales operations, and revenue tech. However, you must use the best breed of what's out there to handle growth. @donnyo, VP of Business Development & Alliances, @leandata, discusses revTech: best-of-breed vs. monolith. link.chtbl.com/W_Fr15us?sid=t…

If you’re wondering if your business can use community marketing or not, the answer is yes. It is a great resource you can tap into long-term. Anna Tutckaia, Head of Digital Marketing at @ManyChatHQ, discusses using community-based marketing. link.chtbl.com/pkUDSYes?sid=t…

In these times, the focus should be on maximizing the performance of your salespeople by providing them with a single view of the data. @cabrera, Founder, and CEO of @Xactly, discusses revenue solutions and changing markets. link.chtbl.com/5q4Pc_Fh?sid=t…

Improve productivity and efficiency by embracing technology. Ensure that apps are not siloed and can communicate with each other. @cabrera, Founder & CEO of @Xactly, talks about how revenue leaders can use AI in their sales strategy. link.chtbl.com/kp12QNdG?sid=l…

AI refers to computers finding patterns that humans cannot. Bigger datasets will enable the computers to be more effective at finding those patterns. @cabrera, Founder, and CEO of @Xactly, discusses AI-driven sales planning. link.chtbl.com/-YO6jFbA?sid=t…

There’s been government regulation of data usage and consumers now have more control over how their data is used. @davelfink, Founder and CEO of Postie, discusses the next generation of marketing platforms. link.chtbl.com/37MbjNKS?sid=t…

Invest in other channels outside Facebook & Google. It’s about creating a good product then diversifying the channels used to communicate. @davelfink, Founder and CEO of Postie, talks about why direct mail is the best kept secret in marketing. link.chtbl.com/MizHJYq-?sid=t…

Direct mail is able to reach more people than Facebook and Google ads do. It offers a lot of data that can be used for prediction and segmentation. @davelfink, Founder and CEO of Postie, talks about why direct mail is the best kept secret in marketing. link.chtbl.com/842eizES?sid=t…

Essentially, it’s about identifying where our best customers come from and how we support that more often. Joe McNeill, Chief Revenue Officer at @influ2_on, discusses improving the customer experience through sales and marketing alignment. link.chtbl.com/oiB4owqv?sid=t…

Companies are most successful when they have a clear ideal customer profile and clear target persona list. Joe McNeill, Chief Revenue Officer at @influ2_on, discusses synergies between rev tech and buying group marketing. link.chtbl.com/7Vcw0Yd8?sid=t…

In 2022, enablement support is the hiring priority for organizations. Spencer Wixom, Chief Customer Officer at @_ChallengerInc, talks about strategies for addressing talent shortages. link.chtbl.com/tkSxJFbd?sid=t… #revgen #hiring

An organization has to have not just one key person performing at the superstar level, it needs anywhere from five to 15 consistent earners. Spencer Wixom, Chief Customer Officer at @_ChallengerInc, talks about strategies for addressing talent shortages. link.chtbl.com/p6i_H257

Intent data tools and providers make the process much easier by giving your business a list of highly qualified leads that you can then send to your sales team. Jordan Crawford, CEO at Blueprint, discusses buyer intent data tools. link.chtbl.com/jZLqV632?sid=t…

Once AR glasses are launched, that will likely be the tipping point for the overall adoption of augmented reality experiences. @fais_4, CEO at @blippar, talks about predictions for AR adoption and monetization in the future. link.chtbl.com/LvPipgC-?sid=t…

Engagement goes up when people are able to interact with a brand via AR experiences. Plus, conversions go up 40% vs traditional internet advertising or video. @fais_4, CEO at @blippar, talks about democratization of augmented reality. link.chtbl.com/aC1P5wyW?sid=t… #AugmentedReality

Many start ups go the accelerator route to avoid the pain of fundraising, as accelerators have connections to almost every VC firm. @karthiksuresh, Co-Founder of @HaveIgnition, discusses securing venture funding. link.chtbl.com/LaXiQMcy?sid=t…

Generally, product launches involve a number of teams and it is crucial that they’re aligned to avoid potential bottlenecks. Karthik Suresh, Co-Founder of Ignition, discusses avoiding bottlenecks with product launches. link.chtbl.com/Iw_IehUd?sid=t… #revgen #productlaunch

Finding product market fit is the aim at startups. At a growth stage company, you’re thinking about distribution and repeat channels. @karthiksuresh Co-Founder of @haveignition discusses leading product development at early stage startups vs tech giants. link.chtbl.com/63WVJsun?sid=t…

With the technology available, customer experience is a lot easier to measure. @cehouse, CMO at @insightly, talks about whether getting a tooth pulled is better than your customer support. link.chtbl.com/qTXrnx0G?sid=t… #revgen #customersupport

When CRMs aren’t used, enough data can’t flow to marketing and sales. You’re unable to show customers you know them and speak to their pain points in a relevant way. @cehouse, CMO at @insightly, talks about the pains associated with switching your CRM. link.chtbl.com/yKwn1V-7?sid=t…