Pulkit Lalwani

577 posts

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Pulkit Lalwani

Pulkit Lalwani

@plpulkit

Youtube @ZerodhaVarsity & @Zero1byzerodha | Content at @learnapphq | Equity trader

New Delhi, India Se unió Haziran 2011
898 Siguiendo414 Seguidores
Pulkit Lalwani retuiteado
Zero1 by Zerodha
Zero1 by Zerodha@Zero1ByZerodha·
Turns out, this isn’t our first rodeo with fiction🍿 Phir Se Udd Chala- our first web series around money is out now on our Zero1 Hindi channel on YouTube. Tap the link in bio to watch it now 🎥 #WebSeries #YouTubeSeries #OTT #Money
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Pulkit Lalwani retuiteado
Zero1 by Zerodha
Zero1 by Zerodha@Zero1ByZerodha·
This is only Step 1 of Fiction X Finance 💪🏼 Our first web series around money- Phir Se Udd Chala is out now on the Zero1 Hindi YouTube channel. Check out the thread to watch it now ✨ #BTS #webseries #fiction #money #financeindia
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Pulkit Lalwani retuiteado
Zero1 by Zerodha
Zero1 by Zerodha@Zero1ByZerodha·
We hosted a Community Premiere of Phir Se Udd Chala and the vibes were CRAZZZYYY⚡️ Phir Se Udd Chala - our first web series around money is out now on our Zero1 Hindi channel #Webseries #OTT #newshow #money
Zero1 by Zerodha tweet mediaZero1 by Zerodha tweet mediaZero1 by Zerodha tweet mediaZero1 by Zerodha tweet media
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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
Kohli would be proud and happiest right now looking at Siraj, Gill and Bumrah! 🥹
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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
@shreya___15 rooting for him to score a 100 here, do a sword celebration and get his name on that board!
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Shreya@miless_15·
jadeja gets unnecessary hate for some of the statements he has made. when you look at it, he often contributes a crucial 50 here, 35 there,takes tough catches, saves 4s and 2s, gets those wickets. kohlis and dhonis of the world will get all the credit but to be a jadeja is tough, to be the last man standing, scoring runs, doing that celebration
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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
🚀🚀
Karthik Rangappa 🇮🇳@karthikrangappa

@ZerodhaVarsity Live hit another milestone - we've reached 1.5L total registrations 😊 While the average attention span for a YouTube video is just a couple of minutes, Varsity Live users stick with us for about 90 minutes, sometimes across two sessions. What really excites me is that nearly 50% of our audience comes from tier 2 and tier 3 cities, with more from tier 3 than tier 2. Our mission at Varsity has always been to make finance knowledge freely accessible to people across India through all our initiatives, and I think we're on track! 🙂

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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
@shreya___15 Ofcourse had a 1 hour one on one with the guy! At the end he was sad that i was discouraging him from SIP! Last thing i said was okay start with 500 rupees but first build EF!
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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
TIL - Snickers is the bestselling candy bar since 1962! 😳
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Pulkit Lalwani retuiteado
Johns.
Johns.@CricCrazyJohns·
AB DE VILLIERS IS HERE FOR RCB...!!!!
Johns. tweet media
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Pulkit Lalwani
Pulkit Lalwani@plpulkit·
Lezzz gooo! ♥️
Nithin Kamath@Nithin0dha

A couple of years back, a new team member pointed out that we didn't have a good strategy for video content, and he was right. In hindsight, it was obvious 😀 We were publishing educational content in text form on Varsity, Z-Connect, etc., but we weren't focusing on videos. We had become like an incumbent, not adapting to the times. Since then, we've put in significant efforts to publish high-quality video content on all things finance, and slowly but steadily, we've become the go-to destination for people to understand finance and markets. Our video strategy is the same as it always was: share everything we know and publish content that people will genuinely find useful, regardless of whether it helps Zerodha or not, and whether it gets views or not. But since the world judges a video by views, and we have never done any performance marketing, our numbers over the last approximately 2 years. And this is just on YouTube, doesn’t include Insta, Twitter, LinkedIn, etc. @Zero1ByZerodha - ~ 6 crore views @ZerodhaVarsity - ~2.4 crore views @zerodhamarkets - ~1 crore views @zerodha - ~1 crore views All of this excludes @nikhilkamathcio's WTF, which he has been hitting out of the park, along with all the amazing creators in the Zero1 network. Why mention it today? Because Zero1 just hit 500k subscribers in less than 2 years, and maybe we should acknowledge that our video strategy, which was lacking, is in place. 😬 So yeah, thanks to @PrateekLearnapp, @swati_learnapp , @karthikrangappa, @bebhuvan, @SagarHerodha, and everyone responsible for...

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