Lisa Rogers | Crystal Copy

I'd better introduce myself... I'm a freelance copywriter based in St Albans, Hertfordshire. I help businesses and charities grow by writing clear, compelling copy for their websites and print materials. Usually while getting chocolatey crumbs all over my keyboard. Oops. 🍪

@elisedopson I found my phone in the fridge once...🤦‍♀️I was surprised it still worked!

My Friday morning is going great; I just subconsciously put my iron in the freezer 👍🏼

@DTInfoGov @FHChat That's good to know! Thanks. :)

@CrystalCopyUK @FHChat To be honest, as I only started Freelancing in March, I found working from home it was easy to get distracted by social media or anything else other than work so I had to give myself a talking to and try this out. So far not too bad. Some days I do err a little.

Q3. Come on now, be honest... How much TIME do you spend on social media each day, week, month, or how often you measure it? Use A3 and #FreelanceHeroes in your answers

@DTInfoGov @FHChat How do you find that works, Debbie? I'm planning to do something similar so I'm curious. #FreelanceHeroes

@FHChat A3 I try to allocate 15 mins morning, and 15 mins afternoon (with perhaps a little time to check in the evening) otherwise it would take over. The eception is Wednesday evening 8-9pm :-) #freelanceHeroes

@FHChat A3 Very little! Maybe an hour a week, if that? I intend to increase that soon, but I'm planning to do so in a controlled way by only checking in at certain times each day. I get really absorbed in my work and don't cope well with constant distractions. #FreelanceHeroes

@AliceKHollis @FHChat @HelloMyPA Exactly, Alice. I feel like now I've dipped my toe in the water and got a bit of a feel and understanding for how each platform works, I'm in a better position to come up with a strategy that'll work for my personality, life situation and business goals. #FreelanceHeroes

Q1. This week's chat is all about social media. Let's start with your favourite channels. @HelloMyPA would like to know... Which social media platforms do you use and why? Remember to use A1 in your answer and #FreelanceHeroes in all your chat tweets in this hour

@FHChat @HelloMyPA A2 The good: connecting with potential clients and chatting with other lovely freelancers. The bad: getting distracted and falling into the comparison trap. #FreelanceHeroes

Q2. Love or hate social media, it's here and it's not going anywhere. But @HelloMyPA asks this question specifically from a business perspective: What do you think the impact of social media has on business (good and bad)? Remember to use A2 and #FreelanceHeroes in your answer

@WritersBlick @Jakebrap @LouiseShanahan_ @WealdenWordsmi1 @AliceKHollis @EdCallowWrites @socialink_co @thatcontentshed @Jonathan50Wh4t1 @LiamCarnahan @jeeveswilliams @MegRFreelance @amyboylanwrites @copywritemattrs Thanks for the mention, Stu! That post is a great summary.

@HelloMyPA @FHChat #FreelanceHeroes

@CrystalCopyUK @FHChat Hey Lisa! Thanks for joining us for #freelanceheroes hour

Evening all. It's time for #FreelanceHeroes hour! Are you ready? Let's start with intros. Tell us who you are, where you are, what you do and because it's #WorldEmojiDay show us the emoji that most closely resembles what you do! Then head over to @FHChat for Q1...

@unlikelygenius @WritersBlick @tomcopy I'd definitely recommend it! I still have a few chapters to go.

@CrystalCopyUK @WritersBlick @tomcopy I keep meaning to get this, I am going to order it today 😀

@EdCallowWrites @thatcontentshed @WritersBlick Thanks, Stuart! Good job. 🙂 #ContentClubUK

@thatcontentshed @WritersBlick Smashed it mate. #ContentClubUK

@WritersBlick A3 Endless confusion and rewrites/revisions, leading to headaches, lost time, confidence crises and too much peanut butter comfort-eaten straight from the jar... I speak from experience. 😂 #ContentClubUK

@jasraj0 @theottercopy Hi Jas! 🙂Hope all's well with you.

Time for my first #ContentClubUK in far too long!

@WritersBlick A2 Generally, a decent chunk! It's one of the most important parts of the process in my eyes. And getting a really clear brief means revisions are less likely to be needed - which is good for both me and the client. #ContentClubUK

@WritersBlick A1 Client background info, target audience, brand/TOV guidelines, objectives of the piece, what absolutely must/must not be mentioned, keywords, wider marketing strategy, project management... And much more besides! #ContentClubUK

@theottercopy Oh hi Rachel! 🙂Long time no speak.

@EdCallowWrites @indeliblethink1 Got major biscuit envy right now, Matt... But that had better be dark and not milk. #ContentClubUK

@indeliblethink1 Supreme biscuit choice. Milk or dark? #ContentClubUK