David MacQueen

Have consumer AR devices finally arrived? As discussed in this FREE report, the market tripled from 2020-2021, albeit from a low base. Nreal has taken an early lead in this space with a 75% share of consumer AR shipments in 2021. Download it here: strategyanalytics.com/access-service…

3 years👉100 million. We treasure everyone in 100 million. Are you with us in the next 💯? #LeapTo100Million #DareToLeap #realme

A quick rundown of the AR+5G Better World Summit. #AR is a visual technology and it's a challenging to simply talk about it; words are just not enough. The seamless integration of AR visuals across all the presentations was a real highlight of this event. strategyanalytics.com/strategy-analy…

A pleasure to take part in the latest UX Soup podcast with @cschreiner_SA , discussing AR in the enterprise space - devices, use cases and UX. player.captivate.fm/episode/945274…

3 Key AR Building Blocks Announced at WWDC 2021 strategyanalytics.com/strategy-analy…

Delighted to be speaking about the possibilities of AR at the Better World Summit next week carrier.huawei.com/en/events/bws2…

Will Microsoft's $22 Billion military contract be AR's "iPhone moment"​? linkedin.com/pulse/microsof…

Shout out to all my colleagues @SA_Update for coming top in this @ccgroup survey of Telco Tech Buyers. Well done all!

Worth highlighting my colleague and XR guru @DavidMacQueenSA sees a return to growth for XR in 2021 in his report - bit.ly/3rVYMrv

Exciting to see the progress we’re making to enable new kinds of devices that leverage our platform...

Can't disagree with these picks. Only 2 hardware companies in there - showing that the world of XR is moving past the hardware challenges and the next wave of innovation is about bringing new and novel use cases to the consumer fastcompany.com/90600130/augme…

The 1,000lb gorilla has entered the chat... news.microsoft.com/innovation-sto…

“AR's real differentiation comes from mobility use cases so the smartphone is the perfect partner” @DavidMacQueenSA #augmentedreality buff.ly/3bIS8xG

Where's the VR Tourism? linkedin.com/pulse/wheres-v… via @LinkedIn

OPPO teases smartphone-tethered AR - few details but good understanding of the ecosystem challenges strategyanalytics.com/strategy-analy…

Some good news/useful data for the #VR/#XR industry: 1H 2020 China VR Market Survey Results 👍😎Lots is info on post-COVID user behavior/mindset. High-Res #infographics in link. 📊📈📉 Worth sharing. mp.weixin.qq.com/s/W7lWr9qMd7kg…

@mobileworldlive latest weekly Q&A is out - includes my perspectives on MNOs and consumer services....

Could these be the first commercially available 5G AR glasses? Not exactly an appealing consumer design, but Jorjin is an enterprise focused player, and connectivity in the field is important across a range of enterprise verticals. #AR #5G digitimes.com/news/a20200709…

@dkerrsa @Nreal @SamsungUS Sony is still pushing ahead with PS5 launch (so undoubtedly will also increase the 5m shipments to date of PSVR), Valve Index is shipping again - 4Q could be strong, for VR at least.

@DavidMacQueenSA will we see consumer demand this christmas season for #AR/#VR or has #COVID__19 dampened enthusiasm? 2021 should be strong though. @Nreal, @SamsungUS and finally something from Apple Apple?

AR/VR Shipments to grow Sixfold to 2025 when revenues top US $27B. businesswire.com/news/home/2020…