
๐ Edward Nevraumont ๐
14.7K posts

๐ Edward Nevraumont ๐
@Ednever
CMO/Advisor/Tsundoku ex-@ga @aplaceformom @expedia @mckinsey @wharton @proctergamble Author- MarketingBS






Currently on an unexpected treasure hunt.







One GT Anywhere parent..."My kids are mastering material 3 times faster than their peers. The platform is gifting them years of childhood back." Free, from home, covered by TEFA. Great time to be the parent of a bright 3rdโ8th grader.

The most striking part of the Ed Tech backlash is that it's coming primarily from parents. When you think about it, it's remarkable that we don't have outrage-inducing Ed Tech exposes from more teachers. (Yes, I know that job risk and pressure from admins to go along are factors. But educators can write anonymous blogs and posts.)

We're actually going to poll here, starting with four brackets. In the WARS bracket, which of these events do you feel was "the most devastating and darkly significant - the greatest crime or tragedy?"




@ByrneHobart Prediction: Within a couple of years, your child will be learning from an app built by an Alpha School student. Related: SaaS market is doomed. Iโm watching my $100m+ investment in Timeback be disrupted by the students.


When students canโt find the "main idea", the problem is almost never a missing strategy.

My daughter used to hate FastMath and would do it last, and often not at all. Today, with the changes, she chatted excitedly on the way to school about how she was going to do FastMath first and something about blasts and ghosties. Thank you all for continuing to improve my childโs educationโitโs working!





๐จ 500 PEOPLE BOARD THIS PLANE - ONLY ONE WALKS INTO A PRIVATE APARTMENT IN THE SKY This woman filmed a full walkthrough of Etihad's โTHE RESIDENCEโ on the A380. This is not First Class. Itโs a 3 room suite in the sky: โข Private living room โข Separate bedroom โข Personal bathroom + SHOWER at 40,000 feet There is ONLY ONE on the entire aircraft. While hundreds squeeze into seatsโฆ one passenger closes a door and disappears. How much do you think this costs one way?



Costco didnโt decide to become a housing developer. Californiaโs regulatory structure forced the trade. The math: This $425M project bypasses CEQA entirely through AB 2011, a state law that exempts mixed-use projects with affordable housing from environmental review. Traditional Costco stores in Los Angeles face years of discretionary approvals, community meetings, and potential lawsuits. This project broke ground in months. The real constraint isnโt land. Costco can find five-acre commercial sites in LA. The constraint is permission. A standard big-box store triggers environmental impact reports, traffic studies, design review, and community opposition that can add $10M+ in legal and consulting fees before a single permit is issued. By making two-thirds of the project residential with 23% affordable units, Thrive Living converted the entire development to ministerial approval. No hearings. No CEQA. No lawsuits from neighbors who donโt want a warehouse next door. Costcoโs CEO confirmed theyโre watching to see if this โcreative wayโ of reaching members can be replicated elsewhere. Translation: if the only path to opening stores in high-value markets is building housing on top, Costco will build housing on top. The 400 jobs and 800 apartments are real benefits. But the reason this project exists is that California made the regulatory cost of opening a normal Costco higher than the construction cost of adding 800 apartments. That tells you everything about Californiaโs housing crisis. The state created such a hostile approval environment that companies are voluntarily building affordable housing to escape it.




