Three packed days and a show floor full of innovation.
Take a look at our round-up from @100Optical 2026 👇 where education, new tech and reconnecting with colleagues were top of the list.
Watch the full round up 👉 ow.ly/rpRr50YsvlK
Experts urge optometrists to ‘sow the seed’ about menopause in dry eye consultations.
@100Optical panellists Nicola Bennett, Mandy Davidson and Priya Udani revealed more insight into this topic. Read more ➡️ ow.ly/VTwe50YqANH
That's a wrap on the final day @100Optical 2026.
We were delighted to meet so many friendly faces new and old, learn new insights, try out new tech, and discover a range of new collections from eyewear brands. #100Optical
Something wonderful happened at #100Optical this weekend - we won the Most Engaging Practice Window Award! We're so thrilled that our colleague Andrew's hard work has been recognised. Thank you to @100Optical, we can't wait for next year! #Optometry#DaviesAndJonesOptometrists
That’s a wrap!
A huge thank you to everyone who made this year’s event such a success, especially our speakers, visitors, exhibitors, and sponsors.
Register your interest for 2027: eu1.hubs.ly/H0sdk4m0#100Optical
Check out MYKITA on stand D15.
MYKITA combines minimalist, high-tech design with traditional craftsmanship. With a focus on a modern, minimalist aesthetic defined by clean lines.
If you had to describe your dream frames in three words, what are they?
#100Optical
See Diff Eyewear at stand B5.
They use premium materials and maintain exceptionally high standards for quality and social responsibility. Each pair of their frames are handmade with care.
Are you feeling edgy, artsy, bossy or soft glam?
#100Optical
Frames you need to try on from Victoria Beckham Eyewear.
Check out her latest collection showcased by Safilo on stand E20 it’s clean, fashion-forward and seriously flattering on. The definition of “put-together” in eyewear form.
#100optical
The show floor is buzzing with trendsetting eyewear, exclusive launches, and frames you won’t see anywhere else until next year.
You still have time to make it before doors close at 17:00 today. Register free now: eu1.hubs.ly/H0scd4M0#100optical
Spotlight on: HENAU Eyewear on stand B33a
Henau design contemporary eyewear that fits every nose. Traditional craftsmanship with a certain uniqueness, for people who love shapes, structure and colours.
#100optical
Day 3 of 100% Optical is here, and this is your last chance to be part of it. Don't miss thousands of optical professionals are under one roof today, meeting face to face: bit.ly/4aIucdI
Watch the day 2 highlights here: bit.ly/46ylv34#100Optical
This is how visitors and exhibitors are describing 100% Optical:
• Vibrant
• Community
• Educational
• Innovative
• Connecting
• Opportunity
• Performative
• Electric
• Pink
Let us know in the comments how you would describe 100% Optical in one word.
#100Optical
Our special guests Prue Leith and Jane Galpin talk all things fashion and of course frames. Only at 100% optical.
Don’t forget to check her brand new collection out on Modstyle’s stand E48.
#100Optical
Come and test the latest equipment and tech from a range of brands around the show floor. If you’re on-site today, it’s well worth stopping by to see the demos in action and ask questions. What are you most curious to try: imaging, diagnostics or something hands-on?
#100Optical
Doors open in one hour for day 2 at 100% Optical and day 1 set the bar high. Yesterday we saw packed aisles, standout frames, hands-on demos and sessions running throughout the day. Come and join us at Excel London today: eu1.hubs.ly/H0sb0cs0#100Optical
100% Optical is in full swing and the show floor is buzzing.
If you are nearby, come down to Excel London today. Plus, Annalise Dayes is hosting some amazing collections on the catwalk.
#100optical
Did you see Linda Farrow?
They’re showcasing their latest eyewear, every frame is shaped by artisans who honour time-tested methods, ensuring strength, beauty and enduring quality.
Find them at Stand D18.
#100optical