33 Strategies of War

We're hiring a graphic designer to help us create more original content for X. Our focus is creating original visuals covering strategy, leadership, negotiation, power, and human nature. If you have experience designing engaging content for social media, send us your portfolio and rates via DM.

Appear weak when you are strong, and strong when you are weak. - Sun Tzu

The person you’re facing is a mere mortal, no different from you.

Trust your instincts: if someone’s behavior seems suspicious, it probably is. It may turn out to be benign, but in the meantime it is best to be on your guard.

Wage guerilla war on your mind, allowing no static lines of defense, no exposed citadels — make everything fluid and mobile.

According to Machiavelli, human beings naturally tend to think in terms of patterns. They like to see events conforming to their expectations by fitting into a pattern or scheme.

Understand: presence of mind is the ability to detach yourself, to see the whole battlefield, the whole picture, with clarity.

War and strategy have an inexorable logic: if you want anything, you must be ready and able to fight for it.

Many people will pretend to share your beliefs, but your first battle will show that all they wanted was a job.

The empire that understood power better than anyone. One name. Go.

Veni, vidi, vici — “I came, I saw, I conquered.” – Julius Caesar

“If a man is to be liked, he must really be inferior in point of intellect.” - SCHOPENHAUER

Remember what Robert Greene said: "Act before you are ready."

History's greatest power player. Name them. Go.

Being attacked is a sign that you are important enough to be a target.

This is the game you must play: Do whatever you can to preserve unity of command. Keep the strings to be pulled in your hands; the over-arching strategic vision must come from you and you alone.

This could be your last throw of the dice: make it count.