63 Visual

Not every brand makes it to market, but the work still matters. A cross-cultural brand system exploring premium + casual identities in one cohesive design. Sometimes the process is the value. Read the full article on our Journal: patrickcarterdesign.com/jacksonville-d…

We had the opportunity to develop the brand identity for @kickersbar, from the logo system to merchandise, signage, and all the little details that bring the space to life. Seeing it all come together in the real world like this is what it’s all about. patrickcarterdesign.com/jacksonville-d…

We had the honor of designing the visual identity for the Adam Wardziński 2026 Octopus Butterfly U.S. Tour. See the full project breakdown here: patrickcarterdesign.com/jacksonville-d…

Happy New Year from 63 Visual! Every year, we take a moment to pause, zoom out, and look at the body of work as a whole. See a lot more work from 2025 and read the full article on our Journal! patrickcarterdesign.com/jacksonville-d…

Check out this interview on Voyage Jacksonville with @63visual Creative Director @pcarterdesign where we discuss his professional background, the history of 63 Visual, and more! voyagejacksonville.com/interview/meet…

Grateful to share that 63 Visual has fifteen logos published in the newly released @logolounge Book 15. With more than 30,000 submissions reviewed by an exceptional jury, it is an honor to be included among so many talented designers from around the world. patrickcarterdesign.com/jacksonville-d…

See our latest Journal post to see new work and updates about the 40th anniversary of the legendary Petesgiving, and the grand opening of the new Pete's Bar merchandise hub Pierre's by the Sea General Store. patrickcarterdesign.com/jacksonville-d…

Released just in time for Porch Fest, Short Porch is a nod to both the porches that define historic Springfield and the baseball term for a field with a close, shallow section of the outfield - a “short porch.” patrickcarterdesign.com/jacksonville-d…

Sketches, sketches, sketches! These sketches for the 2025 PGA Tour season are the foundation of concept development and the trial and error that leads to the merchandise fans see and take home. Learn more about this process in our new Journal article: tinyurl.com/pga-sketches

We had the privilege of creating a bold and versatile logo system for Brass Tacks Coffee Company, a brand rooted in the active and adventurous lifestyle of Northeast Florida. Read the full article on our Journal: patrickcarterdesign.com/jacksonville-d…

What’s with the 63? If you’ve come across our work, whether it’s a logo on a storefront, a badge on a craft brew, or a brand identity that just feels right you may have wondered: Why the name 63 Visual? patrickcarterdesign.com/jacksonville-d…

Just wrapped a full rebrand for Down South Industries, and this one was special. The kind of project that fits right in with 63 Visual’s roots in vintage vehicle culture. patrickcarterdesign.com/jacksonville-d…

Featured Project Friday! Jacksonville Beach is home to some of the toughest and most dedicated first responders in the game — so it was and honor when JFRD Station 71, aka the Beach Rats, reached out for a custom design to represent their station. patrickcarterdesign.com/jacksonville-d…

Excited to unveil the branding + website for Chipshot, a first-of-its-kind sports entertainment venue in Jacksonville! Read the full article on our Journal: patrickcarterdesign.com/jacksonville-d…

Happy New Year! Check out our 2024 Retrospective: patrickcarterdesign.com/jacksonville-d…

To honor the Terry's legacy, Strings is debuting Terry’s Country Pilsner, a crisp brew that’s as refreshing as it is meaningful. Read the full article here: patrickcarterdesign.com/jacksonville-d…

Building Brands Beautifully – In the world of custom home building, a brand’s visual identity must convey quality, trust, and dedication. patrickcarterdesign.com/jacksonville-d…

Ya tú sabes #HOUvsJAX | #DUUUVAL

Brand Package for Rat Town Jiu Jitsu instagram.com/p/Cq6JDvLuIpj/…

Old Soul Donut Co. by Patrick Carter dribbble.com/shots/20668480…