Advertising Standards Authority

ASA Copy Advice How to stay compliant before going live with your ads. More info: adstandards.ie/copy-advice/

Justin Walsh, Principal Officer at @RevenueIE, joined our Influencer Webinar to break down tax reporting for influencers and share tips on staying fully compliant. Watch the full session now adstandards.ie/the-business-o…

An IVF clinic claiming to have ‘been here for nearly 40 years’ despite opening in 2021, a website displaying prices without VAT included, and an in-store promotional offer that did not state it was exclusively for students. More info adstandards.ie/recent-complai…

Missed our recent webinar, The Business of Influencing? Catch up anytime and hear insights from: • Orla Twomey, Advertising Standards Authority • Justin Walsh, Revenue • Sarah Jane Staunton, The Collaborations Agency 👉 Watch back to the full session here: #watch" target="_blank" rel="nofollow noopener">adstandards.ie/the-business-o…

Upheld cases include misleading offer terms from An Post, misleading green claims from Rathwood, and irresponsible AI created content from Molloy’s Liquor Stores Read more here: adstandards.ie/complaints-dec… #asa #adstandards #adcompliance

Influencers & creators - learn the business side of content creation! 📅 Tues, 11 Nov | ⏰ 11am–12pm Hear from ASA, Revenue and The Collaboration Agency. Register here: dv4-com.zoom.us/webinar/regist… #TheBusinessOfInfluencing #InfluencerMarketing

ASA has signed a data-sharing agreement with Competition and Consumer Protection Commission. Under the agreement, ASA will be able to share information with CCPC, including the names and usernames of #influencers who have not complied with Irish advertising rules. More info: adstandards.ie/asa-signs-data…

If you got it for free without any involvement or input from the brand, it’s #gifted. But if the brand had any control over what you say in a post, it’s #AD

Making environmental or 'green' claims in your advertising? Make sure you can substantiate every statement. Terms like 'eco-friendly', 'sustainable', and 'carbon neutral' may resonate with your customers, but without evidence, they could mislead. Honest ads foster trust. adstandards.ie/asa-code/envir…

Nine advertisements were found to have breached the Advertising Code at ASA's most recent Independent Complaint Council meeting. These included: Eir Dublin Airport Authority (DAA) Dylan Oaks Ella and Jo Cosmetics Haven Pain Relief Centre Image_a.d.s Luxury Exchange Twins_and_me Voduz Hair Read more here: adstandards.ie/recent-complai… #asa #adstandards #adcompliance

In case you missed it, our CEO, Orla Twomey, recently spoke with @Webwise_Ireland about influencer marketing, the guidelines and regulations surrounding online commercial content, and what parents need to know. Watch it back here webwise.ie/news/influence…

Happy New Year!

16 ads breached the #ASA Code at December’s Complaints Council meeting. Advertisers included: Airport Driving School Ashfield College Beautysavers.ie Cresthaven Ltd. Human Collective Irish Buckfast MJ Roofing and More MyVehicle.ie Ogel Beds POCO Richmond Marketing Superprof The Self Improvement Project Tonybet Vibes&Scribes Voduz Hair 4 ad complaints were not upheld. More info: adstandards.ie/recent-decisio…

Not sure which #label to use on social media? Try on free online guide or download the flowchart here: #flowchart" target="_blank" rel="nofollow noopener">adstandards.ie/social-media-i…

Tune in to hear our Chief Executive, Orla Twomey, chatting to @Webwise_Ireland