Anita Sharma

The finalists in the Best Integrated Campaign in the car space have cut through a lot of clutter. From MG’s Windsor to Skoda Kylaq; Tata’s Perry Punch to Hyundai Creta & Mahindra Thar Roxx launch. each campaign showcases the best of their messaging and creativity. SVP #TOTM

Innovation in communication is tough and yet very rewarding when done right. Be it digital or offline, this year we saw a lot of phygital innovations from the two wheeler industry across brands. Here are the finalists vying for top honours. SVP #TOTM #jurymeet #communication

The final round of the Communications Awards Jury Meet began with some interesting presentations. This is just the beginning as we have a long day ahead of us with some exciting concepts, ideas and innovations coming our way!! Time for the jury to pick the winners! SVP #TOTM

Our communication awards at the TOTMs have a comprehensive process. And it’s bolstered by a stellar jury. Today our jurors brought their A-game to round one. Asking the right questions, analysing the entries, and bringing their perspective and experience to the party. SVP #TOTM

And the day isn’t over until our #TOTM jurors shortlist the finalists for the Best Creative Film of the Year! We've received many entries from brands including Ampere, Bajaj, Hero, Royal Enfield, Skoda, Citroën, and Honda... and the list goes on! May the best film win.

Now after judging automakers' marketing and PR efforts, it’s time to talk about the teams behind these campaigns! The prestigious Best PR & Communications Team awards for 2W and 4W manufacturers are bestowed by the media industry veterans on the #TOTM Communications jury!

We kick off the first round of the #TOTM Communications Jury Meet with the Best Social Media or Phygital Innovation (2W) category, with brands such as TVS, Bajaj, Ampere, Harley Davidson India, Hero MotoCorp and more in the running. All the best to these participants!

Now is the time to decide which 2W & 4W brands had the Best Integrated Campaign Ideas at the #TOTM communications jury meet. Our jurors, who are all marketing & media industry veterans, are hard at work to shortlist the best ideas. All the best to all the participants!

It’s time to kickoff the TOTMs! Announcing the 2025 Acko Drive Awards. It’s round 1 of the #Communication Awards jury meet. @GoogleIndia is media partner for the 2025 edition & we’re at its India HQ. Baby let the games begin! SVP #TOTM #pr #advertising #socialmedia #marketing

The first round of The One That Matters, our annual awards to celebrate the best of the auto industry, has begun! We're beginning with our Communications jury meet, unique to the #AckoDriveAwards. We’re hosted by @GoogleIndia, the knowledge partner for #TOTM.

@hormazdsorabjee Yes. 😔 Learnt so much, working with him - a visionary leader, who brought some of the best Honda cars to India & built a great & much loved brand.

Very sad to hear about the passing of Masahiro Takedagawa, the best CEO Honda Cars India ever had. Sharp, suave (you couldn’t miss his slick back hairstyle) & deeply insightful, Honda India rocked under his leadership. Those 4 years was the golden age of the company. RIP🙏

In-person presentations on in full swing. The first set of finalists are presenting for the TOTM in the Social Media and Digital Campaign category. We are at the Google India HQ for the finals. SVP #TOTM #AckoDriveAwards #CommsAwards

A big screen has been setup at the Google India headquarters to judge the best creative film from 4W OEMs like Hyundai, Honda, Mahindra, MG and more at our Communications Meet for the #TOTM. All the best to the participants. #TheOneThatMatters #AckoDriveAwards

@SwatiKJain Congratulations, Swati. All the best.

Thanks all for your wishes. Looking forward to this new professional chapter of my life. Regards and gratitude 🙏

@Annisha12 @YogenPratap @nikhilchawla Our jury will be incomplete without Siddharth Vinayak Patankar, Editor-in-chief, Acko Drive. With over 20 years of experience as a journalist, he’s also the only Asian journalist to be the chairman of the World Car Awards. #TOTM #TheOneThatMatters #AckoDriveAwards

@Annisha12 @YogenPratap Nikhil Chawla, Tech & Auto Expert, is also a juror today. He’s an expert in all things tech and automotive with almost 15 years of experience in the industry. He’s also a juror for many tech and auto awards. #TOTM #TheOneThatMatters #AckoDriveAwards

@Annisha12 Also joining us is Yogendra Pratap Singh, Editor, Auto Today. A motoring journalist with decades of experience of being behind the wheel and making his pen mightier than the sword. He’s also a juror at the World Car Awards. #TOTM #TheOneThatMatters #AckoDriveAwards

Let's begin by introducing the jury of the #TOTM Anita Sharma is a Public Relations & Marketing Veteran. She has worked with many leading automotive manufacturers’ communications departments. She’s also an experienced journalist. #AckoDriveAwards

The jurors are ready for the preliminary round of the marketing and communications jury of the #TOTM #AckoDriveAwards #TheOneThatMatters

So proud of this moment!