Audioscape

570K Roblox music tracks + three lines of Luau = a K-Pop dance lobby. Our CTO Filipe on the engineering behind the music flywheel — first of a series. A Roblox dev wants K-Pop dance music in their lobby. Where do the tracks come from? K-Pop is the #1 genre -- 27.5% of unique searches, ahead of Pop, Hip-Hop, and Phonk. /v1/search on developer.audioscape.ai is built for this. Semantic search across Roblox's 570K music tracks. Queries describe intent — a mood, a genre, a scene. Players get the music they asked for. Docs → lnkd.in/ebed3NVF Full context in our recent article, "The Roblox Music Flywheel" — link in first comment. #RobloxDev #GameDev #Luau #MusicTech #APIs

Our Music Charts show that music tastes on Roblox are totally different than Spotify and YouTube Shorts. Phonk, Anime, and Lo-Fi are the top player searches on Roblox, but not Spotify. Only a few of the meme tracks on YouTube Shorts (like NO BATIDÃO) cross over to Roblox. Music Charts surface what Roblox players actually want — daily-refreshed trends, and genres customized for Roblox players. 25 seconds on the workflow below. developer.audioscape.ai/charts #RobloxDev #GameDev #MusicTech #Roblox

Wouldn't it be nice to have a Roblox lobby music playlist that doesn't crash because a track got moderated? It's pretty easy with Audioscape's SDK. 1. Create your playlist in developer.audioscape.ai — pick by genre, mood, or hand-curate from the trending lists; 2. Fetch it in your game with our SDK; 3. If a track goes private or gets flagged, the playlist substitutes with a similar track automatically Set it and forget it, with transparent live-ops in the background. developer.audioscape.ai

The same meme music is trending on @Roblox and YouTube Shorts at the same time. We just shipped Music Charts to track it. NO BATIDÃO by ZXKAI and Six Seven by Laurinha Costa are in the top ten of both Roblox AND YouTube Shorts right now. The same songs are moving across platforms in real time. We built Music Charts to help #RobloxDevs choose music their players actually want. Tracks that are trending in real time (like these meme tracks) are exactly what those players are searching for. Music Charts surface the signal — top searches, trending tracks, demand by genre — and cross-reference each track against the Roblox catalog. Devs can add the available tracks (like NEW SOUL MEOWL FUNK by Bambi) directly to their game. For the ones not in catalog, they can find similar tracks. developer.audioscape.ai Refreshed daily. #RobloxDev #GameAudio #MusicTech #Roblox

Roblox studios don't have audio specialists. That's a problem when targeting the 18+ players from Steam. It hasn't mattered before because existing Roblox players don't expect more. But listen to the audio gap between a Steam-class game and a typical Roblox game today: 20 seconds. Roblox studios aren't going to hire 15-person sound teams to close that gap. Either tools will help them — or they don't do it at all. That's why we built Audioscape. developer.audioscape.ai #RobloxDev #GameAudio #GameDev #Roblox

Do players like the music in your Roblox game? Do they want something else? Drop in the Audioscape SDK and find out. We've found huge gaps between the music devs put into their games and what players actually want. Closing those gaps takes two things: reading the music signals from your players, and giving them a way to find the music they want. The Audioscape SDK does both. Capture the signal. Once you ship, your soundtrack reports on itself. Plays, likes, skips, searches, play time, and custom events flow back to your dashboard at developer.audioscape.ai. You stop guessing whether your music is working. Open source SDK. Docs, links, and examples at developer.audioscape.ai. #RobloxDev #GameDev #Luau #MusicTech #APIs

@GenAIRoblox TY @GenAIRoblox -- devs, let us know how we can help you get the most out of music and audio in your game! developer.audioscape.ai

Roblox Developers, @AudioscapeInc is an excellent Audio partner for making this jump to 18+ on Roblox. #robloxdevs

On June 8, Roblox flips the switch on 18+ games — and devs will have to level-up their game audio to match Steam game quality. @joeferencz from @gamefamstudios wrote a great article describing how Roblox's new age-gating system will unlock the 18+ market and give developers expanded creative potential and a 35% rev-share for 18+ games. He defines a "midcore" 18+ game tier with Steam-style multiplayer gameplay. If successful, this would pull Steam players to Roblox and further grow the company's market share. These players coming from Steam will expect far higher production value, and devs will have to level up on quality. One of those investments is pro quality audio, and that will be a big learning curve and cost center. Sound design experts. Deep understanding of the Roblox Audio APIs and audio bus architecture, mixing, music curation and programming, beat-sync timing, and music live ops. This is a product gap we've been closing at Audioscape — tools to allow Roblox devs to achieve "Steam-quality" audio without the traditional production overhead. The Roblox devs who shipped Adopt Me at 18, and are now ready to build for adults, shouldn't have to hire a sound team to compete with Steam-class games. With the right AI-first tooling, they don't have to. June 8 — Roblox's 18+ economy goes live. The audio toolkit is ready. Roblox devs — see what we've built: developer.audioscape.ai Link to Joe's article in the comments. #RobloxDev #GameAudio #GameDev #Roblox

@tobuofficial's music plays in Roblox games with 29.4 billion player visits. Turns out he's not alone: there are hundreds of artists with huge exposure that we're uncovering for the first time. From our data, 1,783 @DistroKid artists have their music featured in Roblox games. We're starting to surface an ecosystem nobody has measured before. Together, these 1,783 artists' music plays in games with 569.6 billion combined lifetime visits. At a 5% exposure rate, that's roughly 28.5 billion song exposures to Roblox players. 3 artists are in 50+ games. Tobu is one of them. 18 are in 25+ games. 80 are in more than 10 games. This ecosystem is getting even stronger as we connect all the pieces of the flywheel. In this case: showing artists where their music is used, and connecting them to their community on Roblox. Audioscape's Artist Dashboard on bloxtunes shows every Distrokid artist exactly where their music lives. What other insights can we uncover for you? #MusicIndustry #IndieMusic #RobloxDev #MusicTech #DistroKid

@GenAIRoblox I think there is plenty of market for both Roblox and Spotify. Our data shows a clear difference in music tastes between $SPOT and $RBLX x.com/AudioscapeInc/…

Roblox will begin to challenge Spotify. $SPOT $RBLX @AudioscapeInc

@tobuofficial has more potential song exposures on #Roblox than BTS's "Dynamite" has on Spotify. Electronic music producer Tobu's tracks play in Roblox games with 29.4 billion combined lifetime visits. At a 5% exposure rate, that's 1.5 billion plays of his music. Bigger than BTS's biggest Spotify hit. Six of Roblox's billion-visit games feature Tobu's tracks: Jailbreak (7.9B), Jujutsu Shenanigans (4.9B), Slap Battles (3.4B), Sol's RNG (1.8B), Restaurant Tycoon 2 (1.6B), and FIFA Super Soccer (1.1B). Plus 50 more games. His track "Sunburst" alone is in 31 of them. Tobu has one of the deepest indie catalogs in active rotation on Roblox: 26 tracks across 56 games at 87% approval. Until last week, he had no way to see any of this data. Our Artist Dashboard on Bloxtunes shows artists exactly which games are playing their music. If Tobu has achieved BTS-scale reach on Roblox, imagine what all artists could do on the platform. Artists -- reach out to us on our Discord to claim your Roblox stats page. #MusicIndustry #IndieMusic #RobloxDev #MusicTech #DistroKid #KPop

570K Roblox music tracks + three lines of Luau = a K-Pop dance lobby. Our CTO Filipe on the engineering behind the music flywheel — first of a series. A Roblox dev wants K-Pop dance music in their lobby. Where do the tracks come from? K-Pop is the #1 genre -- 27.5% of unique searches, ahead of Pop, Hip-Hop, and Phonk. /v1/search on developer.audioscape.ai is built for this. Semantic search across Roblox's 570K music tracks. Queries describe intent — a mood, a genre, a scene. Players get the music they asked for. Docs → lnkd.in/ebed3NVF Full context in our recent article, "The Roblox Music Flywheel" — link in first comment. #RobloxDev #GameDev #Luau #MusicTech #APIs

Check out our latest article: The Roblox Music Flywheel linkedin.com/pulse/roblox-m… via @LinkedIn

We went inside the top 100 Roblox games and classified every track by genre. Then we compared it to what players search for. The mismatch is huge (again). Players search for K-Pop (28%), Video Game music (15%), and Phonk (12%). Those three genres make up 54% of player demand -- but they make up less than 1% of the music developers put in their games. Developers chose Electronic (23%), Pop (10%), Cinematic (7%). Not what players are searching for. This isn't a library problem. K-Pop, Phonk, and Video Game music all exist in the 570,000-track Roblox library. Developers just don't know what their players want. #RobloxDev -- check out developer.audioscape.ai and see how you can improve the music selection in your game. #MusicTech #Audioscape #GameAudio #MusicIndustry

The Roblox music flywheel needs five elements. This is the last one. Over the past two weeks I've shown how players generate signals, how the platform surfaces the data, how developers optimize music, and how better music drives engagement. Today: Artists respond to demand. We're launching the Bloxtunes Artist Dashboard -- a way for music artists to connect with the Roblox platform and its 380 million monthly active players. Right now, if you're an artist with music on Roblox, you're invisible. You can't see how many players have heard your tracks, what music genres are popular, or even find your songs on the platform. You have no way to build community with the players who love your music. The artist dashboard changes that. Track-level previews, favorites, trending data. Full catalog visibility. Profile pages with social links. And coming soon: which games are using your music. The flywheel only works if artists can see the signal too. Now they can. lnkd.in/gUtXb_fc #RobloxDev #MusicTech #Audioscape #MusicIndustry #GameAudio

"The developer's taste in music is so bad that even my cat had to run out of my room." (Actual Roblox user comment on our game Rhythm Run) -- they were right! We thought players would love Tech House music for our beat-synced Obby. But then we checked our music sentiment dashboard . . . 60% of player searches were for K-Pop artists -- BTS, BLACKPINK, Stray Kids. Players were downvoting Tech House and telling us about it in the comments. So we added K-Pop to the soundtrack based on the search data, and music approval went from 42% to 52%. K-Pop tracks hit 55% approval. The music that felt right to us as developers was wrong for the actual audience. The only way we knew was because the data told us. This is the flywheel in practice. Players generate signal. The dashboard surfaces it. You act on it. Engagement goes up. #RobloxDev #MusicTech #Audioscape #GameAudio #MusicIndustry

Last week I described the music flywheel that should exist in gaming. Today we're launching the first piece: the music dashboard for devs. Our new music sentiment dashboard gives Roblox developers something they've never had: real-time data on how players respond to music in their game. Most developers pick a song once and hard-code it forever. With this tool, music becomes something you optimize -- the same way you optimize game mechanics, UI, and monetization. This is the feedback loop that's been missing from music in gaming. Players generate signal. The platform surfaces it. Developers act on it. Engagement goes up. We used this system in our own game and saw engagement and retention improve significantly when we changed the music based on player data. That case study is coming Thursday. #RobloxDev #MusicTech #Audioscape #GameAudio #MusicIndustry

@BSlickComposer Entirely fixaable. We’re working on it!

@AudioscapeInc Very frustrating point, but maybe in the future we can make that happen - it's probably this way for many of the composers of Roblox games as well

84% of songs on the Billboard Global 200 first went viral on TikTok. What if Roblox had that same influence on music? Whether songs came from big labels or bedroom creators, TikTok amplified them because the platform could see what was resonating with the audience. Roblox has 144 million daily players who are passionate about music, and a history of bottoms-up music culture -- Phonk rose from players, not a label. Imagine a platform where new artists break out from inside games. Where player behavior shapes what music goes mainstream. Where the next global genre emerges from a Roblox experience the way Phonk already did. The audience is there. The culture is there. The infrastructure to surface the data and connect them is what comes next. What breakout music behavior have you seen on Roblox? What's been the most successful so far? (84% Stat from a TikTok/Luminate study from 2024). #RobloxDev #MusicTech #MusicIndustry #GameAudio

Spotify and TikTok have a music flywheels. What would a music flywheel on Roblox look like? Players search for K-Pop, Phonk, and Hip Hop. They skip tracks they don't like. They save their favorites. Every one of those actions is a signal about what music is working and what isn't. Now imagine that signal flowing to the rest of the platform. Developers see exactly what music their players love -- and their game's soundtrack updates to match. Artists see which Roblox experiences are playing their music and which audiences are responding -- so they know where to focus. The platform surfaces trending music the way TikTok surfaces trending sounds. Players get better music. Engagement goes up. More signal flows. The flywheel spins faster. Spotify built this with algorithms. TikTok built this with trending sounds. Roblox has 144 million players generating these signals every day. We've been building the infrastructure to make this happen. More next week. #RobloxDev #MusicTech #MusicIndustry #Audioscape

@BSlickComposer And in fact, so many of your songs SHOULD be in the Roblox Top 100, but they are "not" tracked by the Roblox system.

@AudioscapeInc My top streamed song to this day came from a Roblox game 🤫🤫🤫