Troy Bonde
638 posts

Troy Bonde
@BondeTroy
co-founder @getsauz | investor @orionsleep @jesseandbens @drinkhalfday @eatmezcla @dippy_ai @fanfixio & more
Miami, FL Katılım Temmuz 2023
598 Takip Edilen849 Takipçiler

Crazy to think that I co-founded Truvani a little more than 8 years ago. TIME FLIES.
We started as a Shopify business. We moved to Amazon. Now you can find us in more than 10,000 retail stores in the USA.
Walmart. Target. Whole Foods. Sprouts. Fresh Thyme. Kroger. Everywhere!
To think, when we started this thing: no experience in CPG, no experience on Amazon, no experience in retail. And yet, here we are.
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Unilever's acquisition of Grüns this morning has the industry shaking.
Unilever isn't know for disclosing financial terms, but I threw together some publicly available comps that would indicate average revenue exit multiple of 3.5x. Given Gruns' publicly disclosed 300m run rate, is almost for sure the newest billion dollar brand.
I, however, am not convinced that Gruns commands an 'average' exit mutliple as it is one of the fastest growing, well run, well done brands in recent memory.

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@ron_ecomm Except all of these funding announcements are code for "cac going up"
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The complete reshaping of the american consumer is happening right before our eyes
“better for you” has been a trend for a while, that’s not new. What’s new is the actual pace of acceleration across this trend very broadly
I’ve not been in this industry for that long, but there is simply no way the pace of growth across the VMS, beauty, and food/beverage categories right now has ever been matched in history. I see it every day at iris
Everyone knows about the Grüns or IM8 Health’s or rhode skin’s of the world
But for every one of those, there’s 20 you’ve never heard of. Some are raising money, most aren’t. If they are it’s big founder secondary deals (the secondary market is definitely acceelrating).
Why? Here are the things driving it in my opinion:
- GLP1 & peptides broadly. The behavior change is very real
- TikTok / TikTok Shop. the scale and pace at which you can reach audience is at the likes of which we haven’t seen since early 2010s facebook.
So why is this more powerful than early 2010s facebook? Infrastructure. Amazon can literally ship you the package in like 4 hours now. The infrastructure wasn’t in place in the early days of DTC to support this.
- The youngins are starting to have spending power. They drink less, they looksmaxx more, and now they have real jobs.
- Manufacturing has advanced. The actual quality of a lot of these products is incredible. Many of the brands on iris that are growing breakneck have legitimately awesome products that 5 or 10 years ago would have been very hard to make.
I believe that this weeks m&a splash is the top of the first inning over the next 7-10 years. There’s an entire crop of savvy, AI native brands riding some of the strongest tailwinds in consumer history.
The ceiling is going to go much, much higher and new incumbents will be born. Just look at all the bigCPG companies divesting, coughing up billions to acquire to try to stay ahead, and breaking apart.
time to rock!
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We just authorized a $40M share buyback — on top of $2.75M I and the exec team have personally put into $PRE stock across two consecutive trading windows.
The math is simple: EV of ~$89M. Less than 0.5x our 2026 revenue guidance. $164M liquidity. Zero debt.
The market is pricing IM8 at near zero. We disagree.
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World, meet the TRUFF Aioli & Dipping Sauce Collection.
A new line of culinary sauces that turn any meal from ordinary to unforgettable—in one squeeze.
Expertly crafted. Exceptionally flavorful.
Creamy, indulgent, and iconically TRUFF.
Launching nationwide in:
• Classic Truffle — rich, savory, and decadent, - classic TRUFF
• Smoky Jalapeño — bold heat with a smoky finish
• Garlic Parm Caesar — creamy, garlicky, deeply umami
Dip. Drizzle. Elevate. Repeat.

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+9% today / +70% in 3mo since writing
Drew Fallon@drewfallon12
I think Ive found a potential 10 bagger Meet Prenetics (NASDAQ: $PRE); a micro-cap that most investors have completely overlooked Once a COVID testing SPAC, its transformed into a David Beckham–backed DTC supplements company & is the fastest growing brand ever Let's dive in👇
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I decided it's time to build. Full time.
I had this draft saved for a while & I’m so happy to finally post it.
Last week, I went all in on @eatboldbar.
No longer part-time while working in VC.
Retail launch in August. 500 doors.
And another major announcement soon ;)
LFGGGG
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