Boundless

Dear Santa. For Christmas, please can we have the following : A bank A restaurant FMCG Snacks / confectionery Sportswear A technology brand Sorry car, alcohol, stationery and lubricant brands. Those spots are already filled.

Because while the fashion dazzles and the crowds roar, cruelty is staining every corner of this industry. Whips. Tongue-ties. Drugs. Broken bodies, forced to perform. All hidden beneath a veneer of glamour.

REIN IN THE PAIN. Today at the Durban July, activist @NirvanaNokwe didn’t just wear a dress. She wore the truth. While the crowds cheer, racehorses suffer in silence. It’s time to change that. Visit nspca.co.za/reininthepain #ReinInThePain #NSPCA #StopAnimalAbuse #ChangeHorseRacing

We had not even turned 1 when we were asked to celebrate a company 129 years older than us. That’s a lot of responsibility for a youngster. Nailed it though. bit.ly/4kaaGJu

@StratScorpion The other 2% is knob drawings.

What, exactly, is the speed of culture at which things are supposedly moving? How does it compare to the airspeed velocity of an unladen swallow?

RED: Buy a keeper. BLUE: Buy a defence. GREEN: Buy a midfield. BLACK: Buy one-way ticket from Anfield. #BICSouthAfrica #4ColourPen

@BinetLes The most-quoted strategist of all the good strategists i've been lucky enough to work with.

Hold the front page! campaignlive.co.uk/article/les-bi…

Yeah, where on earth would they find such an agency?

BOOM! It’s official—our #BestOfTheMonth winners just dropped hotter than your morning coffee spill. Go ahead, show them love, they’ve earned it. #creativecircle 1. @TBWAHunts - @CityLodgeHotels 2. @BoundlessZA - @NSPCA_SA 3. @DentsuCRTVSA - @Nikon_SA & @blackboardcomm1

💥 BOOM! It’s official—our #BestOfTheMonth winners just dropped hotter than your morning coffee spill. Go ahead, shower them with emojis—they’ve earned it. 🏅🙌🎉 #creativecircle 1. @BoundlessZA - @NSPCA_SA 2. @joepublicadv - @Nedbank 3. @PromiseAgency - @AfriSam

Vox Pops Bingo: A fun game all marketers can play. Next time an agency shows you a "vox pops" video to support the idea they're presenting, screenshot all the people in the video. Then take a walk around your agency. First person to tick every face off, shouts "Bingo!" and wins.

So British Airways is changing from rewarding you for how far you fly, to rewarding you for how much you spend. Nothing to see here. Nothing suspicious at all.

Just seen a Welsh ad about helping you quit smoking. Directs you to helpmequit.wales Sounds like a website for an evacuation program.

@davetrott Yes, there is that. I think I only discovered it was a Christmas ad years later, because being in South Africa, I only ever saw it months after it ran, in a D&AD (I think) annual. It works either way, but you’re right: it is even better as a Christmas tactical.

@BoundlessZA Yeah, but the 96-sheet was for Christmas (No L = Noel)

Don't know if anyone remembers this brilliant Nike 96-sheet Christmas poster to celebrate Arsenal going an entire season without a loss:

The laptop made the working day up to 24 hours and 7 days a week The mobile phone make the entirely planet an office Be careful what you wish for and how you use it

The worst thing to happen to email was making it available on mobile devices. This gave permission to use email for urgent messages, on the presumption that the recipient would check their phone every 20m. This in turn forced people to check their phones every 20 minutes.

We lost a pitch today. No gripes about that, we lost to a very good agency. The gripe’s about the fact we haven’t actually been told we lost it. We only found out because the winning agency posted on LinkedIn. It’s 9pm and we’re yet to receive a call or mail.

New Account … Loading #PitchWin