CXL

Marketers are doing all the things, all at once, probably a bit too glamorously on the surface. Most are flying blind... chasing strategies that change by the week. Too many tools. Too little time. No system holding it together.

Stop leaving money on the table. Set your LinkedIn ABM exclusions. Targeting the wrong people is just burning cash. Thank us later. 🤝 -- #linkedinads #amb #digitalmarketing

When people say “I’ve got a lot on my plate,” they usually mean stress. Having all-access means stacking world-class marketing skills like it’s a damn buffet. You'll upskill so hard, recruiters won’t just knock, they’ll beg. -- #onlinelearning #marketing #digitalmarketing

Your nurture emails aren’t meant to be treated as precious. If they’re not making money, they’re just noise. Time to rewrite. -- #emailmarketing #marketing #digitalmarketing

When marketing does all the work, but sales takes the mic. 💩

Niche down or be ignored. If you're talking to everyone, you're talking to no one. High-quality content is no longer optional for businesses and leaders. It’s a revenue engine. But, it'll only work if done right. -- Expert insights from Tycho Luitjen [B2B Demand Gen course]

Nothing beats learning from the 1% who actually know their shit.

Proper sample sizes and significance thresholds are your best defense against embarrassing errors.

If marketing doesn’t align with sales KPIs and prove early wins, sales won’t buy in. And when sales loses trust, the ABM program is dead before it even had a chance to work. Trust is everything. -- Learn how to build an AMB program that actually works with Mason Coby.

Most marketing teams think they’re doing ABM - but in reality, they’re just running personalized demand gen. In this webinar, Mason Cosby will break down what ABM actually is and how to transform your existing marketing into a true ABM machine. lnkd.in/g8aBGsZz?utm_s…

"Four out of five AMB programs fail." Learn how to build an ABM program that works with Mason Cosby.

A strong brand with a bad product will almost always outperform a strong product with a bad brand.

Account Based Marketing – Get ROI in 6 Weeks. Dive in here: cxl.com/institute/onli…

Is your website the primary source for any new information? If yes, you are in an elite content category. The internet is flooded with so much recycled content making it increasingly difficult to rank high. Standing out means creating real value – not just adding to the noise.

How are those targets looking? 😉 Are you heading into Xmas feeling strong about the new year?

Your website’s opt-in forms are a goldmine for increasing list growth... if you use them right. Here’s the secret: ask everywhere. The more you ask, the more you get - simple as that. With this approach, you'll grow your list 4-8x faster than with selective, static forms.

Keep your eyes peeled 👀 for our upcoming course on Account-Based Marketing with Mason Cosby, founder of Scrappy ABM. -- #watchthisspace #onlinelearning

The competition is fierce, and customers’ attention spans are shrinking fast. Quality and price alone won't set you apart anymore. If you want to stand out, you’ve got to nail Message-Market Fit. -- #messagemarketfit #copywriting #marketing

If you’re still guessing your way through content, it’s time to learn what really works. Learn how Andy Crestodina got $8M in revenue and hired 53 employees, with zero ad spend. Our upcoming Demand Generation course gives you the proven techniques you need for real results.

We know we're doing it right when our courses boost your confidence and career. 🎯 Stephanie Ortiz, looks like we’re onto something. 👀 -- Hear it from the learners themselves.👇 -- #marketing #SEO