Cynosura Business Coaching
195 posts

Cynosura Business Coaching
@CYNOSURALLC
CYNOSURA is a business coaching firm committed to helping its clients improve their organization in the areas of marketing and sustainability.
Mount Airy, NC Katılım Mart 2019
2 Takip Edilen16 Takipçiler

"Brands need to consider who their products are built for, consider the persona, and ensure the values and messaging align with the beliefs of the consumers."
#MarketingStrategy
#BrandPurpose
ow.ly/hq4k50DKl2v
English

SUSTAINABILITY MARKETING IS SIMPLY JUST MARKETING
#MarketingSustainability
#MarketingStrategy
#Marketing
#Sustainability
#GreenBusinessStrategy
#MarketingMix
Learn More: LInk in Bio

English

SUSTAINABILITY MARKETING IS SIMPLY JUST MARKETING
#MarketingSustainability
#MarketingStrategy
#Marketing
#Sustainability
#GreenBusinessStrategy
#MarketingMix
ow.ly/BXee50DEzpY
English

There seem to be ample online resources willing to answer the question “What is #Sustainability #Marketing?” Yet, very few provide the real answer, which is:
“SUSTAINABILITY MARKETING IS SIMPLY MARKETING.”
#MarketingSustainability
#MarketingStrategy
#GreenBusinessStrategy
English

Check out Cynosura Consulting on Google!
g.page/cynosura-consu… g.page/cynosura-consu…
English

@PiaLovesYourBiz nails it with this piece in Forbes on getting #branding right. In addition to strategy, audience, and consistency, I would add aligning your marketing mix with your brand as I discuss in this article (ow.ly/2P2v50DBr7g)
ow.ly/l16g50DBr7f
English

From #climatechange, #SDGGoals & #sustainability to well-being and #socialjustice, inattentive companies will be behind the curve post-pandemic.
This article posted by @GreenBiz highlights the 10 things you and your company need to also be watching.
ow.ly/pVsN50DBqcG
English

If you say sustainable, people know“we are going to be ok”
Jerry & John reminds us all to laugh - even at ourselves.
Buzzwords may mean different things to different people - be sure to be clear on your intent when you use them.
youtu.be/441HKV8G3EA

YouTube
English

Download this free overview on Marketing Sustainability that defines the term and provides guidance on how to align your sustainability initiatives within your marketing mix strategy.
#Sustainability
#MarketingMix
#GreenBusinessStrategies
ow.ly/Jg9850DvHfe

English

Ample resources address green business strategies, yet few recognize eco-friendly marketing is no different from regular marketing
Quite simply - #Sustainability #marketing is just marketing
#MarketingSustainability
#GreenBusinessStrategies
Learn More: cynosurallc.com/marketing-advi…
English

How is your brand incorporating your clean energy initiatives into your marketing efforts?
Laura Taylor at @SilverlineComms has some thoughts on the subject.
#CleanEnergy
#Branding
#MarketingStrategy
Read her Marketing Insider article here: ow.ly/h50t50DtjDX

English

Check out Cynosura Consulting's new website page dedicated to #SustainabilityMarketing.
#Sustainability
#Marketing
#SustainableProducts
#EcoFriendly
ow.ly/D8Yg50DpgbH
English

Recent Sierra Club article on plant-based materials that can replace animal derived ones.
Interesting and innovative!
ow.ly/Vvyo50DmmMP
English

What is your company doing to incorporate sustainability into your marketing efforts? Where do you need help?
#MarketingSustainability
#ESG
#MarketingStrategy
Read More from B2B Marketing: ow.ly/F9zZ50Dmp7B

English

Which one of these trends will your company be a leader in addressing?
1. #Regenerativeagriculture
2. #Climatepositivity
3. #Biodiversity
4. #Circular thinking
5. Brands embracing #resale
6. #Bio-basedmaterials
7. #Socialimpact
#Sustainability #Trends
ow.ly/TaDT50DmmDI
English

Planning for your 2021 content and #socialmedia #marketing program, consider these trends by @DarbyComm
Trend #1: #SocialCommerce
Trend #2: #BrandActivism
Trend #3: More Meaningful #InfluencerMarketing
Trend #4: Bite-Sized #Video
#MarketingStrategy
darbycommunications.com/blog-2021-soci…
English

"For marketers struggling to understand their consumers today, these findings are critical.
Molly Lewis - Senior VP and Partner at @Knownis
#PostPandemic
#MarketingStrategy
ow.ly/cgTN50D4zdj
English


