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Calypso

@Calypso_Agency

A strategic brand identity agency that crafts marketing strategies to position brands for growth.

Portsmouth, NH Katılım Mayıs 2010
2.5K Takip Edilen1.7K Takipçiler
Calypso
Calypso@Calypso_Agency·
Exciting news! We are now part of @MatterComm. As part of Matter, Calypso will remain everything you’ve come to know and expect. Same people, same location. Just more of the good stuff. Learn more about Matter’s new, seventh office in the press release: bit.ly/2IhREjX
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Calypso
Calypso@Calypso_Agency·
Whether you’re making an announcement through a press release, social channel, ribbon-cutting ceremony, or all of the above, it’s critical to present your announcement clearly, consider the timing, and utilize the right network to amplify your reach. hubs.ly/H0n86xW0
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Calypso
Calypso@Calypso_Agency·
When is the last time you completed a SWOT analysis? Before you get to work on your 2020 marketing plan, use this free template we created to conduct your SWOT analysis. hubs.ly/H0n89Vt0
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Calypso
Calypso@Calypso_Agency·
The power of email marketing is undeniable. But with so many emails being sent everyday, it's important to be strategic in your delivery. hubs.ly/H0n88bd0
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Calypso
Calypso@Calypso_Agency·
Each day, over a billion hours of video, are watched on YouTube. The site is often referred to as the second-most-popular search engine, behind Google. If those stats aren’t enough, here are five reasons you should include video in your content strategy. hubs.ly/H0n83rW0
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Calypso
Calypso@Calypso_Agency·
Whatever shape your CSR takes, it needs to be authentic to your business model, its leadership, and its employees. hubs.ly/H0n88xt0
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Calypso
Calypso@Calypso_Agency·
Whether you’re getting started or simply looking to tackle an upcoming writing project, here are questions to ask yourself when trying to find brand voice. hubs.ly/H0n86xL0
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Calypso
Calypso@Calypso_Agency·
With more and more consumers using voice-enabled speakers like Alexa and Google Home, it's more important than ever to optimize your business for local search. hubs.ly/H0n85vt0
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Calypso
Calypso@Calypso_Agency·
Each phase has its distinct purpose, and the attention given to each phase can make or break the success of your website project. hubs.ly/H0n87Tv0
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Calypso
Calypso@Calypso_Agency·
There's nothing worse than walking away from a long and unproductive team meeting when you have a mile long to-do list: hubs.ly/H0n84tb0
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Calypso
Calypso@Calypso_Agency·
To outline a solid PR strategy, you must develop an operational plan based on previously defined goals: hubs.ly/H0n85vm0
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Calypso
Calypso@Calypso_Agency·
Filming interviews is a great way to explain your brand and put a personable face to your company’s name. hubs.ly/H0n846k0
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Calypso
Calypso@Calypso_Agency·
When is the last time you completed a SWOT analysis? Before you get to work on your 2020 marketing plan, use this free template we created to conduct your SWOT analysis. hubs.ly/H0n89Vj0
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Calypso
Calypso@Calypso_Agency·
In this Calypso Vlog episode, "The Power of Honesty in Branding," Jesse urges us to stop sugarcoating messaging and start getting real. hubs.ly/H0n84t70
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Calypso
Calypso@Calypso_Agency·
User interface, user experience, and now viewer experience. No longer are we making digital content purely to serve keywords and fill space. Intentional, audience-based creation is the way of the future. hubs.ly/H0n86xw0
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Calypso
Calypso@Calypso_Agency·
Whether you're being interviewed over the phone, on the radio, or in front of a live film crew, giving a media interview can be a high-stress moment. Especially if your company's reputation depends on your response. hubs.ly/H0n86xv0
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Calypso
Calypso@Calypso_Agency·
With a strong public relations strategy in place, your team should be able to address these challenges and more. hubs.ly/H0n88x90
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Calypso
Calypso@Calypso_Agency·
Marketing campaigns can fail for many reasons; sometimes they are just happening on the wrong channels or at a bad time for the market. In general, though, failed campaigns can be tracked to three issues. hubs.ly/H0n88x80
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