Cameron Reid

The FutureBrand Super-Sustainability Report urges brands to expand their definition of sustainability, moving beyond the environment to the health of our communities and society. Find out more: futurebrand.com/super-sustaina…

Lovely week spent in the Lake District! 🥾🌲🚣‍♂️

A brief history of branding - 99designs 99designs.co.uk/blog/design-hi…

Happy first day of spring! 🌼🌟

New word discovery of the day...’glisk’. A gleam of sunlight through the clouds; a glow of heat from a fire. ⛅️

With less customer tracking data on the horizon there is a new opportunity for better personalisation thedrum.com/opinion/2021/0…

I finally did it...I finally gave in and cut my own hair. I think I may have chosen the wrong career! ✂️

Creative agencies do strategy, and they do design. But they also need a third kind of thinking. Here's why. robertjonesbrandconsulting.com/blog/why-great…

The BBC is bringing its biggest ever education offer from Monday 11 January: 📚 @CBBC will have a three-hour block of primary school programming from 9am. 📚 @BBCTwo will cater for secondary students with at least two hours of content each weekday. bbc.in/390Znjj

@VirgilioJarrin I imagine this too. I really want to change this perception in the workplace. Academic papers, especially in brand strategy, can teach us so much. We can never truly stop learning.

@VirgilioJarrin Yes we should 👏

Five ingredients for a great day: Do something productive Do something creative Do something intellectual Do something social Do something physical

For anyone wondering, it’s no surprise who mine is!! @BenSPLATT

Controversial view, I love seeing everyones #2020Wrapped Keep them coming!

A view from @WolffOlins' David Stevens: Debenhams’ sorry fate does not mean it is time for retail brands to ‘be more Amazon’ buff.ly/2L3dKLP

What went wrong at Debenhams...a lack of innovation bbc.com/news/business-…

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I love Mondays, but I feel like it’s Marmite for a lot of people! #loveorhate

I know it seems a long way off, but now's a good time to plan your masters course for September 2021. And if you want to combine business with creativity, here's a good place to look. @NorwichBSchool linkedin.com/pulse/205-reas…