Campaign Asia

Campaign Asia-Pacific continues to bring live events, awards, training, news and analysis to APAC's marcomms community this year! We are excited to join forces with more marketers and industry experts to shape the future of the industry!

Creative Minds: Vero Bank creative head Sorraprapa Pudtatrisin finds inspiration in weather, walls, and the world beyond, and dreams of one day travelling it all, even over dinner with Van Gogh. Read her conversation with Campaign Asia: buff.ly/hYhWZGg

Asia Pacific's Top 50 Brands 2026: After surveying more than 2 million consumers across Asia Pacific, YouGov and Campaign crown Shopee and YouTube as the top brands, joined by 48 others leading the region’s market. More details: buff.ly/TsIC0bv

#AdNutReview: Four Seasons Naked Condoms has transformed sexually transmitted infections into giant monsters in a bid to make Gen Z care about condom use. Read AdNut's campaign review: buff.ly/7mAXGuE

Nike Football teases World Cup campaign with star-studded Polaroids. The Polaroids feature the likes of Cristiano Ronaldo and Kim Kardashian. Full story: buff.ly/swyhfKG

Omnicom PR names APAC, EMEA and Canada chiefs in global reset. New regional CEOs will report to global boss Chris Foster as the group tightens governance after the IPG deal. Full story: buff.ly/KZDC8t0

Omnicom hit by 43% vote against John Wren’s $70 million pay deal. Majority of shareholders backed new pay policy for CEO. Full story: buff.ly/rPqfToT

A recap of this week's moves and wins: with latest talent moves and pitch wins across Omnicom Advertising, Publicis Media, TBWA\SMP, INNOCEAN Indonesia and more. More details: buff.ly/msub3nN

2 days of intense debate and high-level networking have come to a close. Thank you to the 800+ CMOs, brand leaders and all our partners who made this year’s #Campaign360 a landmark success. We look forward to seeing you on 11-12 May 2027! #CampaignAsia #marketingevents

Energy of #Campaign360 remained high following the networking lunch as the second half of the APAC Top 50 Brands was revealed. The finale is approaching, we will conclude with a high-stakes debate and the announcement of the region's Top 10 most impactful brands. #CampaignAsia

Bad PR might be better than no PR, but the wrong talent partnership can haunt a brand for years. Octagon APAC ECD Guy Futcher breaks down why talent selection requires rigor, due diligence, and true empathy. Read more: ow.ly/qnsS50Z2xmB #partnercontent

The inaugural Learning Stage at #Campaign360 concluded! Designed for 100+ junior to mid-level APAC brand marketers to grow, network & master the trade alongside Main Stage CMOs. Thank you to our future stars for the energy—see you next year! #CampaignAsia #LearningStage

The afternoon of #Campaign360 began by honouring the individuals driving the region's marketing transformation. Stay with us as we head into the final reveal of the APAC Top 50 Brands and a deep dive into the ethics of innovation. #CampaignAsia #marketingevents #marketing

The morning sessions at #Campaign360 highlighted how trust and hardware are reshaping daily brand interactions, from the palm of the hand to the center of the living room. Coming up next - A celebration of the leaders shaping the region with the reveal of the 2026 Powerlist.

Day 2 of the #Campaign360 Learning Stage is officially underway, focusing on consumer evolution and high-efficiency marketing tactics. Up next - we will look at the fast-moving retail lessons from China and the science of the "Attention Equation." #CampaignAsia #LearningStage

The momentum continues in Singapore as Chairperson Charlotte Mceleny opened Day 2 of #Campaign360. Today’s agenda shifts the focus toward the complex intersection of technology, emotional intimacy, and the survival of brand meaning. #CampaignAsia #marketingevents #marketing

Discover who made the shortlists for the PR Awards Asia-Pacific: bit.ly/3RohjOD. Join us on 9 June at JW Marriott Hong Kong for an unforgettable evening of networking with PR leaders and celebrating outstanding talent. Book your place now: bit.ly/4tQi68K.

Day 1 of #Campaign360 has officially wrapped. It has been a day of high-level networking and intense debate among 600+ CMOs and senior brand marketers from across the APAC region. We look forward to seeing everyone back here tomorrow for Day 2 as we reveal our 2026 Powerlist.

Read more from Worldwide Partners (WPI) to discover how to navigate judgment under ambiguity, blend the six "mutant" marketer species, and unlock the ultimate survival strategy for the age of AI: ow.ly/6G8550Z24tC #partnercontent

Our final sessions on Day 1 at the #Campaign360 Learning Stage drove home a critical reality: discovery is being redefined in real-time by the platforms and formats we use every day. Join us back here tomorrow as we continue to bridge the gap between theory and execution.

The afternoon session opened with a major milestone as we announced the first half of the APAC Top 50 Brands, powered by YouGov. Don't go anywhere, we are heading into our final two panels of Day 1 to discuss digital metrics and the reality of AI ROI. #CampaignAsia #Campaign360