Charles Noel

Most people think UGC doesn’t work in tech. They’re wrong. A tech company came to us wanting to grow their site. Everyone in their space was burning through ad budgets just to stay visible. They took a different bet and trusted us instead. No paid distribution. No boosting. Just content people actually wanted to watch and share. 9.7 million organic views in 2 months in a space many think it can’t be done. If your app is great but nobody knows about it, that’s not a budget problem. That’s a content problem.

@nicholasnlawton Yo I want some 😭😭

Got the toughest merch guy in the game Lmk if you want an intro

@14hous @nicholasnlawton @Sideshift @sideshift_app absolute beasts

@CharlesaNoel @nicholasnlawton @Sideshift You tagged a boat company btw

10 days in. 2.5M views. 43 unique posts. Team of 5 creators. Tracked entirely through @SideShift. We can’t be stopped DM me if you want us to run your next campaign! 🚀💀

@KunalAg45182378 @nicholasnlawton @Sideshift Just dmd you happy to connect

@CharlesaNoel @nicholasnlawton @Sideshift Would love to discuss out content strategy with you, we are having issus in hiring creators Your dm is closed , can you open so that we can connect

@14hous @nicholasnlawton @Sideshift That’s actually hilarious, but it’s okay we all know who I’m talking about they don’t hide

@sanjaygpts @Sideshift Distribution is all it’s about now 😭

@CharlesaNoel @Sideshift great going

@nicholasnlawton @sideshift_app We’re at 1.7M views now with a team of 5 creators, 3 of whom are new to UGC.😭😝 Why pay a creator $500 per post when you can develop talent from scratch at $10-20 per video with the right coaching?​​​​​​​​​​​​​​​​🚀

@CharlesaNoel @sideshift_app hire this man

We just launched a campaign yesterday. 5 creators, 20 posts, and we are already closing in on 500K views. If your brand is not seeing results like this, you deserve a better agency. DM us and let’s talk about what we can do for you.​​​​​​​​​​​​​​​​ mentored students through my coaching program while using SideShift to track and manage creator analytics throughout the process​​​​​​​​​​​​⬇️ ❗️Perfect match❗️

Why go through the hassle of relying on creators you’ve never even met when it comes to your distribution? Marketing isn’t as simple as just getting views. It’s about retaining an audience that keeps coming back for more. UGC is being overrun by creators posting simple text-on-screen videos that clearly don’t convert for anyone. On top of that, most of these creators never end up building a real personal brand around your product. If I learned one thing about marketing since scaling an agency to $150K/m, it’s that attention is cheap. Loyalty is the asset

Life is weird. People will work minimum wage jobs for years… trading their entire day for a few hundred dollars. Meanwhile, I ran a campaign for an app through my agency where one of my creators generated 10M views and got paid $5K from that single deal. Same internet. Same 24 hours in a day. The difference is knowing where the leverage actually is. Welcome to UGC. If your a creator seeing this these guys change lives⬇️ @sideshift_app @nicholasnlawton @ManilowOliver

AI didn’t just lower the barrier to build. It lowered the barrier to copy. Your idea? Someone can replicate it by tomorrow. The only thing separating winners from everyone else is distribution. The team of 3 that generated 22 million views in a month is looking for their next deal. DM me “UGC” to get them on your content engine.

Question about ai… How useful is openclaw, is it worth setting up?

@rights_os Yeah we give our clients full usage rights of all the content created during the time of the campaign

@CharlesaNoel 9.7M views is insane. genuine question though , when campaigns blow up like that, do brands ever keep running the content past the agreed usage period? we built a tool that catches exactly that. curious if it's something you've seen at your scale.

Most people think UGC doesn’t work in tech. They’re wrong. A tech company came to us wanting to grow their site. Everyone in their space was burning through ad budgets just to stay visible. They took a different bet and trusted us instead. No paid distribution. No boosting. Just content people actually wanted to watch and share. 9.7 million organic views in 2 months in a space many think it can’t be done. If your app is great but nobody knows about it, that’s not a budget problem. That’s a content problem.

@varcc888 Do you also track funding?

@CharlesaNoel Absolutely! It adds a layer of social proof that helps a lot when pitching to new users or investors.

Just hopped on this app to connect with ambitious builders. What are you working on right now that you’re most proud of?🧐

This is extremely creative and comforting that you built it out of personal need. Tells me it’s well made if ever you need any help I run a ugc agency and we just did a campaign that hit 22M views using only 3 creators so if you need any help lmk I think it could do a lot for what you're building

@BacLeodiv When I do treadmill runs, Apple Watch is sometimes off just enough to make all my yearly stats annoying. So I built Fix My Treadmill. It's on the App Store. apps.apple.com/app/fix-my-tre…

@LongNguyen_39 @BacLeodiv Your designs for this are super clean I mess with this, if ever you need any help I run a ugc agency and we just did a campaign that hit 22M views using only 3 creators so if you need support lmk I think it could do a lot for what you're building

@BacLeodiv I got my calorie tracking app. For me, this is the most fun app for me to use every day apps.apple.com/app/id67583217…